jennifer colegrove (touch display research) ar & vr human machine interaction sensor...
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June 1, 2016
Jennifer Colegrove, Ph.D.
jc@touchdisplayresearch.com
AUGMENTED REALITY & VIRTUAL REALITY
HUMAN-MACHINE INTERACTION SENSOR
TECHNOLOGIES AND MARKET FORECAST
All rights and property of Touch Display Research Inc. 2016
Outline1. Hot trends in 2016
2. Augmented reality and virtual reality devices
3. Artificial intelligence devices
4. Market driver for sensors
5. Sensor technologies
– Gesture control
– Eye tracking
– Voice recognition
– Other touchless sensors
– Touch sensor and touch pad technologies
6. Sensors for AR, VR, and AI market forecast to 2022
7. Summary and business strategy recommendations
All rights and property of Touch Display Research Inc. 2016
Hot Trends in 2016
• Smart home: Google/NestLabs $3.2 B
• 4K, 5K, 8K, transparent
• Quantum dot
• Near-eye devices
• Flexible display, curved
• Touch panel: ITO replacement, in-cell, on-cell
• Touchless control: gesture, voice, proximity
• Google, Apple into automotive
• Active pen: Apple Pencil, Microsoft/N-trig
• Wearable: watches, fitness, baby care, pet tracker
• Authentication: finger print, voice, Iris
• AR & VR
Source: NestLabsTDR,Facebook/Oculus
Source: Touch and Emerging Display monthly report
All rights and property of Touch Display Research Inc. 2016
Outline1. Hot trends in 2016
2. Augmented reality and virtual reality devices
3. Artificial intelligence devices
4. Market driver for sensors
5. Sensor technologies
– Gesture control
– Eye tracking
– Voice recognition
– Other touchless sensors
– Touch sensor and touch pad technologies
6. Sensors for AR, VR, and AI market forecast to 2022
7. Summary and business strategy recommendations
All rights and property of Touch Display Research Inc. 2016
AR VR devices• Augmented reality (AR) devices include:
• Virtual reality (VR) devices include:
Amazon Firephone Samsung Gear VR Nintendo DSi
Octagon
Facebook/Oculus
HTC Vive Toshiba
Source: Touch Display Research, Sensor for AR VR AI 2016 report
All rights and property of Touch Display Research Inc. 2016
Artificial Intelligence devices
AmazonGEMECODViv
FENOTEKGoogle
Source: Touch Display Research,Sensor for AR VR AI 2016 report
All rights and property of Touch Display Research Inc. 2016
Outline1. Hot trends in 2016
2. Augmented reality and virtual reality devices
3. Artificial intelligence devices
4. Market driver for sensors
5. Sensor technologies
– Gesture control
– Eye tracking
– Voice recognition
– Other touchless sensors
– Touch sensor and touch pad technologies
6. Sensors for AR, VR, and AI market forecast to 2022
7. Summary and business strategy recommendations
All rights and property of Touch Display Research Inc. 2016
Critical components for AR VR: Sensors• In the “Sensor for AR VR AI” 2016 report, Touch Display Research analyzed over
20 sensor technologies, arranged into 10 categories.
10 sensor technologies categories for AR VR AI
1 Camera-based gesture2 Camera-based eye tracking3 Ultrasound or radar-based gesture4 Voice recognition5 Photodiode sensor6 Proximity touch screen7 Motion sensor fusion8 Short-range wireless sensor9 Other touchless tech
10 Touch sensors and touch pad
Source: Touch Display Research,Sensor for AR VR AI 2016 report
All rights and property of Touch Display Research Inc. 2016
Outline1. Hot trends in 2016
2. Augmented reality and virtual reality devices
3. Artificial intelligence devices
4. Market driver for sensors
5. Sensor technologies
– Gesture control
– Eye tracking
– Voice recognition
– Other touchless sensors
– Touch sensor and touch pad technologies
6. Sensors for AR, VR, and AI market forecast to 2022
7. Summary and business strategy recommendations
All rights and property of Touch Display Research Inc. 2016
Touchless sensor companies• Over 250 touchless sensor suppliers, software companies, system
integrators/brand companies are profiled.
Source: Touch Display Research, Sensor for AR VR AI 2016 report
Touchless HMI technologiesCompanies in 2015
Companies in 2016
1 Camera-based gesture 61 672 Camera-based eye tracking 11 123 Ultrasound or radar based gesture 10 104 Voice recognition 31 325 Photodiode sensor 15 166 Proximity touch screen 8 87 Motion sensor fusion 51 528 Short-range wireless for wearable 26 26
9 Other touchless tech 26 27
Total >220 >250
All rights and property of Touch Display Research Inc. 2016
Camera-based gesture control• In November 2010, Microsoft adopted PrimeSense’s technology in the Kinect
game console. The game console became very popular with 8 million sold in the first 2 months in the market.
• In end of 2013, Apple acquired PrimeSense.
• >60 companies
Microsoft
Artheer
All rights and property of Touch Display Research Inc. 2016
Eye tracking
• Eye tracking is also called eye control or eye gaze.
• In November 2014, SMI offered eye-tracking HMD upgrade for Oculus Rift developers version DK2.
• >10 companies
SMI
Fove, photo by: Touch Display Research
All rights and property of Touch Display Research Inc. 2016
Outline1. Hot trends in 2016
2. Augmented reality and virtual reality devices
3. Artificial intelligence devices
4. Market driver for sensors
5. Sensor technologies
– Gesture control
– Eye tracking
– Voice recognition
– Other touchless sensors
– Touch sensor and touch pad technologies
6. Sensors for AR, VR, and AI market forecast to 2022
7. Summary and business strategy recommendations
All rights and property of Touch Display Research Inc. 2016
Voice control• Voice control is also called voice recognition, or voice command.
• The benefits of voice control include:
– 1. Safety.
– 2. Faster.
– 3. Voice control doesn’t take large spaces.
• Voice control has a big challenge--accuracy.
• >30 companies
Google TV voice searchViv
All rights and property of Touch Display Research Inc. 2016
Other touchless sensors
• Motion sensor: Accelerometer, Gyroscope, Magnetic Sensors, Pressure sensors(Barometers).
• Photodiode sensor
• Proximity touch sensor
• Short-range Wireless: NFC, RFID, Bluetooth
• Muscle sensor: electromyographic (EMG) sensor.
• Brain wave sensor
Source: Kionix
Source: Microchip
Source: Myo
All rights and property of Touch Display Research Inc. 2016
Touch sensor/pad
• Touch sensor market has been growing explosively since 2006.
• There are over a dozen touch technologies.
• Touch pad for Gear VR
Samsung Gear VRTouch pad with grove
All rights and property of Touch Display Research Inc. 2016
Outline1. Hot trends in 2016
2. Augmented reality and virtual reality devices
3. Artificial intelligence devices
4. Market driver for sensors
5. Sensor technologies
– Gesture control
– Eye tracking
– Voice recognition
– Other touchless sensors
– Touch sensor and touch pad technologies
6. Sensors for AR, VR, and AI market forecast to 2022
7. Summary and business strategy recommendations
All rights and property of Touch Display Research Inc. 2016
Sensor market forecast for AR VR and AI• Touch Display Research forecasts that the sensor for AR VR and AI market will
continue to have rapid growth. Over 10 billion sensors will be adopted for AR, VR, AI market in 2017, which is $96.9 billion in value. The sensor for these markets will reach $160 billion in 2022.
©Touch Display Research©TouchDisplayResearch
Source: Touch Display Research, Sensor for AR VR and AI 2016 report
All rights and property of Touch Display Research Inc. 2016
Summary and Business Strategies Recommendation • Hot trends in 2016: Smart home, quantum dot, flexible/curved, 4K, ITO
replacement, near eye, wearable.
• Augmented reality (AR), virtual reality (VR), and artificial intelligence (AI) devices include advanced smart phones, tablet PCs, digital signage, some head mounted displays (HMD), and head up displays for automobiles.
• Sensors are critical components for AR, VR and AI devices.
• Touch Display Research forecasts that the sensor for AR VR and AI market will continue to have rapid growth. Over 10 billion sensors will be adopted for AR, VR, AI market in 2017, which is $96.9 billion in value. The sensor for these markets will reach $160 billion in 2022.
• We recommend industries to adopt more sensor tech for the benefit of easy control, intuitive, convenience, faster result, power saving, safety, intelligence, fun, coolness.
• We recommend sensor manufactures to work on sensor integrations for low cost, small foot print, and fast to market.
THANK YOU!
jc@TouchDisplayResearch.com
Market Research Reports: Touch Display Research provides out-of-shelf reports on touch, displays, sensors, and emerging technologies.
Speaking: Touch Display Research provides tutorial or speaking at company’s sites or conferences.
Consulting: Touch Display Research provides customized consulting reports, due diligence, analyst phone call, and industry match-making services.
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