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Journalism With A Capital “J”
Community Journalism In Transi1on 10 April 2009
1. The 900‐
Pound Gorilla
Collapse of Space, Time
The End of Scarcity
Push BuEon Publishing, Shoo1ng
The Growth of Networks
Disintermedia1on
As to Bell's talking telegraph, it only creates interest in scien1fic circles... its commercial values will
be limited.
‐ Elisha Gray
EPIC 2015
Money is the great power today. Men sell their souls for it... The money power has grown so great
that the issue of all issues is whether the corpora1on shall rule this country or the country shall again rule the corpora1ons.
‐ Joseph Pulitzer, 1878
2. Trends: Shi; Happens
Opera1ng Profit Margin, Public Newspapers • Mid‐1980s : 22% • 1998 : 21% • 2005 : 19%
Read A “Newspaper” Yesterday
39%
Pew
Read It Online Only
9%
Pew
State of the News Media, 2009
State of the News Media, 2009
Despera1on Thy Name Is
I don't so much mind that newspapers are dying ‐‐ it's
watching them commit suicide that pisses me off.
‐ Molly Ivins, 2006
3. You Are Not Alone
Photobucket v Kodak
It’s TV, Too
Publishing is a business, but journalism never was and is not
essen1ally a business. ‐ Henry R. Luce
4. The Market Abhors A Vacuum
Blogging So`ware Is A Tool
How We Got Here
• 1998: Monica & Bill (Drudge) • 9.11.2001 • 2002: Trent LoE (right & le`) • 2004: Memogate
• 2004: Asian Tsunami
• 2005: London bombings
• 2007: AEorneyGate (TPM, George Polk award)
Google Is Not Your Enemy
Share Links
• 4 of 5 readers come in through search and links – Jeff Jarvis, Buzzmachine
San Diego Fire +
Western Washington Floods
Other Examples
• OhMyNews • WikiLeaks
• Newsvine • The Stranger: The SLOG (Erica BarneE)
Steve Dorsey, deputy managing editor for presenta1on and
innova1on at the Free Press, began distribu1ng photos of the Monday edi1ons of the Free Press and the News at about 10:30 p.m. Sunday night... via Twitpic, the TwiEer
photo sharing service.
Poynter
PBS: Radio on iPhone
Journalism is our day book, our collec1ve diary, which records our
common life. ‐ James W. Carey, 1998
5. Tools
RSS
Blogs
• Both read and write • Do this now : think of an idea for a blog – Is it about how you cover your beat? – Is it a way to share info that didn’t make it into the paper?
– Is it subject‐oriented: reviews, lifestyle, features? – Town Crier, Town Square or Town Expert?
More To‐Dos
• Dra` your first post: 10 things you need to know about …
• Be sure to link to sources • Be sure to promote via TwiEer, Delicious, Publish2.0, Technora1
• Develop a blogroll of related content • Comment on those blogs
+
A New Genre
• D versus @ versus RT • Follow versus Friend (“block”) • Favorites • Broadcast (one‐way) versus Converse (two‐way)
• Nibble v Full Course • Many v Few • TinyUrl et al
TwiEer
• Get 1ps on breaking news stories in your community
• Share informa1on and links with the community
• Know the topics of community interest
• Have a conversa1on with your readers • Local model: Monica Guzman @moniguzman
It’s so much easier to ask a ques1on to my locals on TwiEer than to call each and every one of them. I just wouldn’t have 1me to
call that many people.
‐ Kate Mar(n, blogger and educaLon reporter, Skagit Valley (WA) Herald
TwiEer Tools
• TweetDeck & Sideline: The new ‘police scanner’ or ‘wire feed’
• TwiEer Keywords: The # (hashtag) • tr.im: TinyURL with analy1cs
• TwitPic: Publish pictures quickly • Ping.fm: Update all networks at once
• TwiEerFeed: your blog’s wirefeed
Mul1media
• Carry voice recorder (and remember to turn it on) and a Flip (or something like it)
• Get friendly with GarageBand (Mac) or Audacity (Mac/PC) … iMovie (Mac) or Muvee (PC)
• Pay aEen1on to the compe11on
Mobile/Video
• Qik • Seesmic
• Eric Schmidt on camera phones
• Twee1ng live events
Distribu1on
• YouTube • Flickr • Technora1 • TwiEer
"In journalism, there has always been a tension between gewng it
first and gewng it right."
– Ellen Goodman
6. Tips
Be Transparent. Update, Correct But Note The Change.
TwiEer is a
not a publica1on.
Mul1media: Don’t Auto‐Play
On Load!
You Need Data.
Final Thoughts
• The mass audience is dead
• Publishing is free (push‐buEon) • The cost of dealing with atoms goes up as profit goes down
• Today’s professional listens as well as talks
• This is not a cyclical change
The illiterate of the 21st century will not be those who cannot read or write, but those who cannot learn, unlearn and relearn.
‐ Alvin Toffler
7. Homework
Read / Watch
• Clay Shirky • Howard Rheingold • Jay Rosen • TheReadWriteWeb
• A Fair(y) Use Tale (copyright) • RSS (et al) In Plain English
Credits
• Mar1n quote from Journalism in the Starbucks era
• Photos are iStockPhoto or fair use except: – Gorilla, http://www.flickr.com/photos/mahalie/135395689/ – Crowd, http://www.flickr.com/photos/twose/887903401/ – Tools, http://www.flickr.com/photos/willemvelthoven/100371987/
– Homework, http://www.flickr.com/photos/vonbjort/2399552152/
– Megaphone, http://warkscol.files.wordpress.com/2008/01/superchick_megaphone_logo_hi.jpg
CC License: share&share alike, aEribu1on,
non‐commercial
Kathy E. Gill – hEp://faculty.washington.edu/kegill – @kegill, @kegill_uw
– hEp://wiredpen.com/
– hEp://slideshare.net/kegill
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