key features for building an online celebrity community

KEY FEATURES FOR

BUILDING AN ONLINE

CELEBRITY COMMUNITY

Ladder of Engagement

CONTENT

CREATION

CONTENT

CONSUMPTION

INTERACTION

CONTENT

RECOMMENDATION

VIRALITY

This research was done as a part of the pitch for a leading Media Channel

Feature Set

User Profile and Social Login

Celebrity Profile / Biography

User Activity Feed

Discussion Forums and Fan Posts

Gamification

Contests

Integration with Celebrity’s Twitter / Facebook / Instagram

Fan Posts

Latest News

This research was done as a part of the pitch for a leading Media Channel

User Profile & Social Login https://rekhta.org/

Users can sign-up using Social Login and can create/edit their profile

This research was done as a part of the pitch for a leading Media Channel

Celebrity Profile / Biography http://www.imdb.com/

Celebrity profile that captures all the details about the celebrity including bio,

Filmography, Awards, History. This section should be like a Wikipedia page where

users can edit the profile

This research was done as a part of the pitch for a leading Media Channel

Activity Feed http://www.allabouttrh.com/

Activity feed that lists out all the interactions

happening on the community

This research was done as a part of the pitch for a leading Media Channel

Discussion Forums http://forum.phish.net/

User can start their own thread with an interesting subject and then engage with

other fans on the community portal

This research was done as a part of the pitch for a leading Media Channel

Gamification https://www.quizup.com

Based on the level of engagement of a user (No of posts, No of comments, Comments

upvoted by other users etc) user receives virtual profile titles and badges. This creates

a sense of gratification and acknowledges their participation

This research was done as a part of the pitch for a leading Media Channel

Contestshttp://www.doctorwhonews.net

Interesting contests to keep the

fans engaged

This research was done as a part of the pitch for a leading Media Channel

Social Integrations http://gagadaily.com/

Integrations with Social media accounts of the Celebrity

This research was done as a part of the pitch for a leading Media Channel

Fan Posts http://www.barcablaugranes.com/

Fans can share a link, tweet, image, photo, video that will be shared after

approval from the Admin

This research was done as a part of the pitch for a leading Media Channel

Latest newshttp://winteriscoming.net/category/news/

Latest news source directly from various

online platforms about the celebrity. A

layer of moderation will help to keep the

information consistent

This research was done as a part of the pitch for a leading Media Channel

THANK YOU