kim hoey-cv and resume
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KIMBERLY HOEY KIMHOEY@UMICH.EDU/ 310 294 4832
1550 Washtenaw Avenue | Ann Arbor, Michigan 48104 | Kimhoey@umich.edu | Phone: (310) 294-‐4832
Education
EXPECTED 2017: UNIVERSITY OF MICHIGAN • B.A. Communication Studies and Biopsychology/Cognition/Neuroscience
2013: PALOS VERDES PENINSULA HIGH SCHOOL • Graduated as a Valedictorian
Profile I live vivaciously on the motto, “Good, better, best. Never let it rest. Until your good is better and your better is best.” I am a charismatic, cultured sports aficionado, who is studying Communications and Biopsychology/ Cognition/ Neuroscience at the University of Michigan and interested in marketing, public relations, or broadcast careers, but am eager to gain experience in any sector of sport business. As a diligent problem-‐solver and proactive go-‐getter, I tackle projects with insightful creativity and fervent dedication. At Campus Information, I work as both an Information Assistant and their lead Multimedia Coordinator, while also serving on the Executive Boards of the Association of Women in Sports Media and my sorority Zeta Tau Alpha. To complement these experiences, I also balance dynamic internships at USA Hockey and the University of Michigan's Athletic Department in the Media Relations Office. When people work with me, they find that I am a meticulous worker and passionate team player with transparent communication skills. I look forward to the challenges that will help me grow intellectually and become a more experienced business professional.
Objective Seeking an internship with a dynamic sports franchise/company/organization/network where my leadership skills, passion for sports, and academic ambitions can contribute towards mutual growth and success.
Personal Skills • Marketing Activation Strategies and Campaigns • Interpersonal Communication Skills • Creative Team Leadership • Branding Building • Recruitment Training Development • Analytical Skills and Critical Thinking • Compelling, Fluid Writing Style
• Small and Large Event Planning Experience • Collaborative Team Player • Understanding Data Driven Results and Trends • Web and Print Content Creation and
Management • Confident, Energetic Public Speaker • Composed Multitasker
Work Experience
January 2015-‐Current University of Michigan Athletic Department — Ann Arbor, MI Media Relations Intern
• Design informational game-‐specific pamphlets and conduct player and team interviews for website content • Assist Sport Information Directors (SIDs) with various tasks at games and athletic department functions
• Facilitate communication between the Michigan Athletic Department and its external constituents to increase positive awareness for and interest in Michigan Athletics
• Produce post-‐game recaps and weekly releases/game notes for assigned sporting events and complete projects
January 2015-‐Current USA Hockey National Team Development Program — Ann Arbor, MI Marketing/Public Relations Intern
• Assist with game day operations by preparing press box, setting up ice rink functions, and communicating with staff, announcer, referees, coaches, and visiting team
• Write gripping game recaps, compelling feature stories, and professional press releases to promote USA Hockey
• Collect statistics using FASTHockey, Pointstreak, shot charts, and plus/minus charts during games • Manage and create live social media content and updates to keep avid fans informed across the country
August 2014-‐Current University of Michigan Campus Information Centers (CIC) — Ann Arbor, MI Multimedia Coordinator and Information Assistant
• Manage daily social networking operations by posting daily updates about campus functions and spreading awareness of exciting events from our original, user-‐friendly “Happening at Michigan Events Calendar”
• Launch new, creative online marketing campaigns to build engaged viewership, grow our brand, and expand our platform (Website, Calendar, Video Blog, Facebook, Twitter, Instagram)
• Effectively and efficiently address concerns of students, faculty, administrators, campus visitors, and alumni • Serve as our large University’s centralized source of information and knowledge • Participate in recruitment selection committee and help new colleagues pass our extensive training program
August 2010-‐Current Rolling Hills Country Day Camp — Rolling Hills Estates, CA Summer Camp Counselor
• Monitor, interact with, and entertain a group of 15 campers ranging from ages 5-‐8 by keeping them engaged in sports, cooking, nature, art and dance classes as well as other fun camp activities
• Encourage and patiently teach group of 10 campers, of various swimming capabilities, during swim lessons • CPR Certified
Leadership August 2013-‐Current Association of Women in Sports Media (AWSM) at the University of Michigan — Ann Arbor, MI Executive Board Member —Public Relations • Award Winning Best New Chapter • Activate strategic marketing efforts to foster strong AWSM presence on campus and stand out as a chapter • Schedule and host guest speakers • Organize logistics of the discussion, lecture event, or professionalism and career workshop seminars August 2013-‐Current Zeta Tau Alpha at the University of Michigan — Ann Arbor, MI Executive Board Member and former Sisterhood Chair
• Lead and mentor 250 girls pursuing success as noble students, leaders, professionals, and women
• Collaborate with fellow executive members and advisors to develop innovative programming, which includes leadership development, notable philanthropy events, benevolent service to others, outstanding academic achievement, and unwavering commitment to personal growth and friendship
• Plan exciting bonding events to build camaraderie; honorable recognition in our National magazine Themis
Involvement August 2014-‐Current Sport Business Association (SBA) at the University of Michigan — Ann Arbor, MI Active Member • Participate in insightful workshops, networking events, organized discussions, and service events August 2014-‐Current Michigan Association of Communications Studies (MACS) — Ann Arbor, MI Active Member
• Attend mass meetings and events including career panels, alumni outreach discussions, and communication skills-‐based workshops
January 2015-‐Current WOLV TV: Sports Department — Ann Arbor, MI Broadcasting Crew Member
• Actively contribute to Michigan’s exclusive student-‐run television station by operating cameras, editing content, creating graphics, and writing feature pieces
August 2013-‐ August 2014 University of Michigan Office of Undergraduate Admission — Ann Arbor, MI Student Ambassador
• Led campus tours and coordinated recruitment events for prospective students and parents while exemplifying the “Michigan Difference”
• Spoke with hundreds of prospective and admitted students during phone bank sessions during application and admission seasons
May and June 2014 Global Brigades at the University of Michigan: Medical/Dental/Public Health Honduras Trip — Ann Arbor, MI Service Trip Member • Served unprivileged communities by shadowing doctors, dentists, pharmacists, and gynecologists
• Helped struggling neighborhoods prosper as functioning communities by teaching them how to implement societal organizational infrastructure and constructing houses, sanitation systems, and food preparation areas
September 2011-‐September 2013 American Youth Soccer Organization (AYSO) Region 10 — Palos Verdes, CA Coach
• Led weekly practices, sharpening young players' individual and fundamental skills while teaching game strategy and the importance of good sportsmanship
• Communicated in accordance with parents, fellow coaches, referees, and league officials January 2006-‐July 2013 FRAM Soccer Club and South Bay Force Soccer Club — Los Angeles, CA Captain and Teammate • Motivated teammates during hardship and uphold team’s camaraderie • Attended practices, league games, and tournaments while maintaining competitive excellence
Past Awards
Panhellenic Association New Member Scholarship, 2014 Palos Verdes Peninsula High School Class of 2013 Valedictorian (All A’s and weighted GPA 4.7), 2013 Jeff Rickel Memorial Scholarship – AYSO Region 10, 2013 Perrault Family Soccer Scholarship, 2013 Sansei Baseball League Scholarship, 2013 American Youth Soccer Organization (AYSO) Region 10 Team Sportsmanship Award (As Coach), 2013
Technology Software/ Web/ Multimedia • Microsoft Word • Microsoft PowerPoint • Microsoft Excel
• Microsoft Outlook • Adobe InDesign • Web Page Content Creation and Management
References Available Upon Request | Available for Relocation
1550 Washtenaw Avenue, Ann Arbor, MI 48104 www.linkedin.com/pub/kim-‐hoey/a7/2b0/38/
KIMBERLY HOEY KIMHOEY@UMICH.EDU/ 310 294 4832
EDUCATION UNIVERSITY OF MICHIGAN, ANN ARBOR MAY 2017 Double Major: B.A. in Communication Studies and Biopsychology/Cognition/Neuroscience Overall GPA: 3.4
Course Highlight: Sophomore Initiative/Special Theme Semester Course “22 Ways to Think About Sport”
EXPERIENCE
LEADERSHIP
INVOLVEMENT
CBS SPORTS JUNE 2015-‐AUGUST 2015 Marketing/Brand Strategy Intern • Assist with researching, developing, planning, and executing grassroots/consumer marketing initiatives and stunts for major events (i.e. Super Bowl 50, Campus Reps Program/CBS Entertainment viewing parties, College Football Tool Kits, Professional Bull Riding)
• Write weekly newsletters detailing sports/media/digital industry trends and informative daily sports briefings
UNIVERSITY OF MICHIGAN CAMPUS INFORMATION CENTERS (CIC) AUGUST 2014-‐CURRENT Multimedia Coordinator and Information Assistant • Manage daily social networking operations and launch new, creative online marketing campaigns to build engaged viewership and grow our brand and its platform (Website, Calendar, Video Blog, Facebook, Twitter, Instagram)
• Effectively and efficiently address concerns of students, faculty, administrators, campus visitors, and alumni
UNIVERSITY OF MICHIGAN ATHLETIC DEPARTMENT JANUARY 2015-‐CURRENT Media Relations Intern • Facilitate communication between the Michigan Athletic Department and its external constituents to increase positive awareness for and interest in Michigan Athletics
• Produce post-‐game recaps and weekly releases/game notes for assigned sporting events and complete projects
USA HOCKEY—NATIONAL TEAM DEVELOPMENT PROGRAM JANUARY 2015-‐CURRENT Marketing/Public Relations Intern • Write gripping game recaps, compelling feature stories, and professional press releases to promote USA Hockey • Record and compile statistics using FASTHockey, Pointstreak, shot charts, and plus/minus charts during games
ZETA TAU ALPHA—UNIVERSITY OF MICHIGAN AUGUST 2013-‐CURRENT Executive Board and Sisterhood Chair • Lead and mentor 250 women and collaborate with advisors to create successful philanthropy events • Plan exciting bonding events to build camaraderie; honorable recognition in our National magazine Themis
ASSOCIATION OF WOMEN IN SPORTS MEDIA (AWSM) —UNIVERSITY OF MICHIGAN AUGUST 2014-‐CURRENT Executive Board—Public Relations • Brainstorm and implement strategic marketing efforts to foster strong AWSM presence on campus • Schedule and host guest speakers; organize logistics of the discussion/lecture event/seminar
SPORT BUSINESS ASSOCIATION AUGUST 2014-‐CURRENT Brand Committee Member • Participate in insightful workshops, networking events, organized discussions, and service events • Advance and grow SBA’s goals and brand awareness across campus and nationwide via (social media, our website, industry professional podcast interviews, and SBA sponsored cheering sections for Michigan Athletics)
UNIVERSITY OF MICHIGAN OFFICE OF UNDERGRADUATE ADMISSION AUGUST 2013-‐AUGUST 2014 Student Ambassador • Led campus tours and coordinated recruitment events for students while exemplifying the “Michigan Difference”
SKILLS
Microsoft Word, PowerPoint, Excel; CPR Certified; Enthusiastic customer service; Social media branding/marketing; Dynamic public speaking presence; Transparent communicator skills; Proactive decision maker; Resilient, resourceful problem-‐solver; Collaborative Team Player; Curious, ambitious leader; Creative, forward thinker
References Available Upon Request
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