km update and trends june 2005
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7/29/2019 KM Update and Trends June 2005
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2005 Trends inKnowledge ManagementJune 28, 2005
Washington, DC
Tania Daniels Ron Friedmann
Senior Consultant PrincipaleSentio Technologies Prism Legal Consulting
http://www.prismlegal.com/ -
7/29/2019 KM Update and Trends June 2005
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Trends in Knowledge Management
Is KM a Separate Initiative?
Baking it into the Process
Expertise Locators
Future Trends
Automated versus manual solutions
Blogs: publishing as KM driver
Collaboration E-discovery spill-over
Marketing as KM movers
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7/29/2019 KM Update and Trends June 2005
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Trend #1
Is KM a Separate Initiative?
Is KM a separate firm initiative?
Or is it the overlooked business process of law?
Attorneys are knowledge workers Practice of law is the application of legal principles to
a unique set of facts
Requires utilization of research resources, work
product, expertise
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7/29/2019 KM Update and Trends June 2005
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Trend #1
Is KM a Separate Initiative?
What are the goals of KM efforts? More effectively utilize internal and external
knowledge resources
Requires understanding practice specificrequirements, workflow analysis, collaboration efforts
Organizational KM confusion: where do KMgroups reside? Within IT department
Within Library
Separate department
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7/29/2019 KM Update and Trends June 2005
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Trend #1
Is KM a Separate Initiative?
Where does firm know-how reside?
DM, E-mail, RM, CRM, Accounting, Marketing, HR
Is the attempt to organize content and
resources, cull best practices and precedents,
and identify expertiseseparate from the
requirements of practicing law? If not, how does this change the organization
and management of a firm KM program?
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7/29/2019 KM Update and Trends June 2005
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Trend #1
Is KM a Separate Initiative?
Trend towards viewing KM as an integral part of
business of practicing law
Benefits of an integrated organizationalperspective:
Requirements gathering analysis look at the
practice of law from attorney perspective
Offers integration opportunities in daily workflowroutines
Becomes a firm-wide initiative that everyone benefits
from not just those inclined to use KM resources
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Trend #2
Baking it into the Process Processes with KM opportunities
Hiring
Client development
Matter in-take Matter staffing
Document and e-mail creation
Time keeping
Official filings (court, SEC, etc) Vendor or expert retention
End of matter (deal closes, litigation done)
Records management
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7/29/2019 KM Update and Trends June 2005
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Trend #2
Baking it into the Process
Examples of Specific Firms
Discussion
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7/29/2019 KM Update and Trends June 2005
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Trend #3
Expertise Locators
What expertise do you want to track? Internal Substantive Who Knows What
Who knows about issue A in context of facts B?
External Who Knows Whom Whos appeared before Judge X in jurisdiction Y? Whos worked with co-counsel J?
Substantive versus Process
How do you define expertise? Number of hours billed
Self-ranking
Contextual analysis of documents/e-mail
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7/29/2019 KM Update and Trends June 2005
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Trend #3
Expertise Locators
Whats out there?
LawPort
Number of hours billed, adjusted if necessary
Self-rankings with comments
Bios include expertise
Categorized by firm taxonomy topic, industry,
jurisdiction, language Topic Pages view expertise on subject
Matter Pages view others with expertise on topic
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7/29/2019 KM Update and Trends June 2005
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Trend #3
Expertise Locators
Whats out there?
Recommind Matters & Expertise
Number of hours billed
Links to bios, documents, other matters
ii3s AdvanceKnowledge
Expertise determined by number of documents
submitted within a taxonomy category
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7/29/2019 KM Update and Trends June 2005
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Trend #3
Expertise Locators
Whatever happened to?
Tacit
Contextual analysis of email, documents,
portal/Intranet content, extranets
ActiveNet is still active but not in legal
Kamoon Gone? [URL is no longer active]
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7/29/2019 KM Update and Trends June 2005
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Trend #3
Expertise Locators
Homegrown Solutions
Many firms continue to rely on e-mail
messages to distribution lists Questions sent to central address
Collect answers into full-text searchable
databases with web interface
Find prior answers, expertise
Way to market expertise as well as collect it
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7/29/2019 KM Update and Trends June 2005
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Trend #4
Future Trends - Overview
Automated versus manual solutions
Blogs: publishing as KM driver
Collaboration E-discovery spill-over
Marketing as KM movers
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7/29/2019 KM Update and Trends June 2005
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Trend #4
Future Trends
Automated versus manual solutions
UK and Australia rely on PSLs
US trend is toward automated solutions
Enterprise search (e.g., Recommind)
Work product retrieval (e.g., Practice
Technologies, West KM)
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7/29/2019 KM Update and Trends June 2005
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Trend #4
Future Trends
Blogs: publishing as KM driver
Blogging is big
Some large firms have public blogs
At least one uses blogging internally
Ease of posting combined with RSS feed may
lead to paradigm shift
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Trend #4
Future Trends
Collaboration
Collaboration is hot again
Microsoft acquired Groove expect to see
more collaboration built into Office
Collaborative spaces may create new opportunities
to capture knowledge
Wikis gaining ground Collaborative blog anyone can post
Many large companies already use
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7/29/2019 KM Update and Trends June 2005
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Trend #4
Future Trends
E-discovery spill-over
Big dollars are flowing to e-discovery
Software likely eventually to substitute for
some lawyer review - semantic engines to
support this are improving
Potential to apply software developed for e-
discovery to KM
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Trend #4
Future Trends
Marketing as KM movers
Marketing departments need ready access to
lawyer expertise, deals done, and cases
handled
In some firms, Marketing and KM aligned to
capture the same key information
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7/29/2019 KM Update and Trends June 2005
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Concluding Thoughts
Schools of thought Firms that dont do KM will die
KM is a competitive advantage
Theres no penalty for being a late adopter
Market pressure is missing GCs say that want KM but dont vote their dollars
Fixed fees favor KM but hourly billing reigns
But some firm dynamics favor KM Merged firms must cross-sell Associate retention and lawyer life styles
Risk management
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