learning trends & state of the industry

State of the Industry

June 25, 2012Presentation for

By~Trish Uhl, PMP, CPLP

All charts contained in this presentation are from ASTD’s State of the Industry, 2011 report. Copyright American Society for Training & Development, 2012. "ASTD" is a registered trademark of the American Society for Training & Development.

State of the Industry, 2011

ASTD’s Annual Review of Workplace Learning and Development Data

WHATThe data the SOI report is based upon:

Financial Data Non-Financial Data• Total Payroll

• Total Revenue

• Net Profit / income

• Total Direct Expenditure

• Indirect Expenditure

• Ave. # of Employees

• # of learning & performance staff

• # of formal learning activity hours (used)

• # of formal learning activity hours (available)

• Learning Content Areas

• Learning Delivery Methods

WHO

Consolidated

ASTD BESTAward Winners

Fortune Global 500

(G500)

The data the SOI report is based upon was collected from:

When

The data the SOI report is based upon was collected in:

2010

HOW

The data the SOI report is based upon was collected via:SOIR Survey WLP Scorecard

What do we need to know?

Total Spent by U.S. Organizations on Employee Learning and Development in the U.S. in 2010.

$ 171.5 billion

What do we need to know?

Learning hours USED per employee

31.9

What do we need to know?

Average Direct Expenditure per Employee

$ 1,228

What do we need to know?

Content Areas

What do we need to know?

Technology Based Delivery Methods

33% of formal

learning hours

What do we need to know?

Average Cost per Learning Hour USED

$ 72

What do we need to know?

Average Cost per Learning Hour AVAILABLE

$ 1,415

What do we need to know?

Average Employees per L&D Staff Member

227 : 1

What do we need to know?

Most of the collected data is from U.S. companies

There is some international representation in the 2011 SOI.

ASTD is actively recruiting more international respondents for the 2012 SOI report.

Participate!

Submit by July 9, 2012

SOIR Survey

WLP Scorecard

www.astd.org/soir2012

www.wlpscorecard.astd.org

~Trish Uhl, PMP, CPLP~ Trish Uhl, PMP, CPLP

CEO & founder – Owl’s Ledge LLC 2005 CPLP® Pilot Pioneer 2009 Training Magazine Top Young

Trainer of the Year award recipient 2010, 2011 ASTD International

Conference & Exposition (ASTD ICE) speaker

Contributing Author ASTD Press, “10 Steps to Successful

Teams” Pfeiffer, “Fortify Your Sales Force:

Leading & Training Exceptional Teams”

2011 President, Chicagoland Chapter, ASTD (CCASTD)