lecture 2 creative design [compatibility mode]

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Lecture 3a

Lecture 1 1

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Externally: lead users, experts, productassoc at on, patents, etc

n erna y: ocus o s ec ure o mproveyour creativity

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 Approac to en ance

Idea construction based on function

 Analogical study

Brainstorming6-3-5 method

Empathy

nvers onBox of tools

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1. I ea construction ase

as : o ge r o e m ce rom ouse

Functions: trap, catch, kill, get ridTrap: mouse trap, cage, glue

Catch: cat, catch by yourself 

Ki : poisonGet rid: tidy up the store, clean your house

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. na og ca

 Analogical study mostly based onexperience, exposure and knowledge.herefore, idea can be generated

through reading, patent, expert, similarproduct

i.e: In 1843, Sir March Lambard Brunel has the idea to

build tunnel across Thames River resulted from hisobservation on worm built hole in wood trunk 

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. ra ns orm ng

he main idea of brainstorming to create ideadeveloped from the group.

Rule of brainstorming is to generate and keep

moving witho ea s exc u e

No criticism or analysis at this point

 Keep on topic

 Ada t or add to existin ideas

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a. ra ns orm ng

Stage 1: Generate2: N rr w wn h i 

Stage 3: Develop the ideas

Stage 5: Follow through with the idea

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age : enera e

No idea is excludedN ri i i m r n l i hi in 

Keep moving

 Adapt or add to existing ideas

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tage : Narrow own t e

Decide applicabilityDecide feasibility

Criticize constructivel

Choose 10 ideas to develop

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Build up ideas to workable formReeva uate a aspects o eac

 Attempt to foresee problems

Possible to generate a new idea bycombinin two or more ideas

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Stage 4: Pick one idea

Base on evaluation on Stage 2 criteria,

wei h ros and cons of each idea.

Compare ideas from Stage 3

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 the idea

Make working adaptations as needed .Feel free to redo this process withdifferent problem that may occurs

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. - - me o

6: ideal for 6 persons ( 3 – 8 are allowed)3: each person should create 3 ideas

5: 5 minutes time is set

Every person is given a piece of A4 paper and the paperwi e ivi e into 3 co umns.

Ideas can be sketched or text written and must be clear.

 After 5 minutes, the paper is passed to person to theright and the person will add more ideas.

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Finally, the team has discuss the best possibilities

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. mpa y

Put yourself in the position of the keypart.

e.g:

- Desi n a better walkin aid for a erson forperson with an atrophied leg

- design a rat trap

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. nvers on

raditionally, start design of car bylooking at the dimensions first, andthen try to fit the occupants inside the

vehicleInversion suggests that the design of the car 

can start from the occu ants in the car and 

then build it around the people 

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. ox o too s

- Have a collection of mechanisms,

, , , .

-  Allows you quickly build a simple model

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n rance o crea v y

- Preconceived idea- Limi i n in in w r i ll in 

function

-

- Experience

Lecture 1 17