lesson 11: understanding the income statement

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Watch this with a 10-15 minute audiotrack at http://vimeo.com/novusprogram/lesson11 This lesson introduces the Income Statement (aka Profit & Loss Statement.) Understanding this common financial statement is essential to understanding how business works. The lesson covers the basic structure of the report, and introduces the key elements of the income statement. The Novus project is a combination of video tutorials designed to be used in conjunction with a free business simulation software program. The Novus Business and IT Program contains 36 business and IT training videos, covering basic finance, accounting, marketing, economics, business strategy, Word, Excel, and PowerPoint. Users will have an opportunity to apply the lessons in the Novus Business Simulator. Over six rounds, the user or teams will have to make decisions on capital purchases, financing, production, financing, and human resources for a microbrewery. This channel has arranged the 36 video lessons into the order in which they are meant to be used with the simulator. To watch this slideshow as a video, please go to our Vimeo page at: https://vimeo.com/novusprogram. To download our free business simulation software, please go to our SourceForge page at: http://sourceforge.net/projects/novus/.

TRANSCRIPT

Novus Business and IT Training Program

Basic Finance: Understanding the Income Statement

Training Objective: To understand the purpose and structure of an Income Statement.

2Novus Business and IT Training Program

Income Statement

• Also known as the Profit and Loss Statement

• Shows the results of a business over a set period of time, usually one quarter (3 months) or one year.

3Novus Business and IT Training Program

Net Income

Net Income = Sales – Expenses

Or, said another way,

Net Income = Money Coming In – Money going out

4

Income Statement: Sales

Star Hat Store Income Statement  Year Ending Year Ending

  31-Dec-2011 31-Dec-2010   Sales 100,000 80,000   Cost of Goods Sold - 65,000 55,000    Gross Income = 35,000 25,000   Selling General and Administrative Expenses - 15,000 15,000    Operating Income = 20,000 10,000   Other Income and Expenses - 8,000 8,000    Pre-Tax Income = 12,000 2,000   Taxes - 2,400 400    Net Income = 9,600 1,600            

20% increase from 2010 to 2011

5

Income Statement: Cost of Goods Sold

Star Hat Store Income Statement  Year Ending Year Ending

  31-Dec-2011 31-Dec-2010   Sales 100,000 80,000   Cost of Goods Sold - 65,000 55,000    Gross Income = 35,000 25,000   Selling General and Administrative Expenses - 15,000 15,000    Operating Income = 20,000 10,000   Other Income and Expenses - 8,000 8,000    Pre-Tax Income = 12,000 2,000   Taxes - 2,400 400    Net Income = 9,600 1,600            

6

Income Statement: Gross Income

Star Hat Store Income Statement  Year Ending Year Ending

  31-Dec-2011 31-Dec-2010   Sales 100,000 80,000   Cost of Goods Sold - 65,000 55,000    Gross Income = 35,000 25,000   Selling General and Administrative Expenses - 15,000 15,000    Operating Income = 20,000 10,000   Other Income and Expenses - 8,000 8,000    Pre-Tax Income = 12,000 2,000   Taxes - 2,400 400    Net Income = 9,600 1,600            

7

Income Statement: Gross Margin

Star Hat Store Income Statement  Year Ending Year Ending

  31-Dec-2011 31-Dec-2010   Sales 100,000 80,000   Cost of Goods Sold - 65,000 55,000    Gross Income = 35,000 25,000   Selling General and Administrative Expenses - 15,000 15,000    Operating Income = 20,000 10,000   Other Income and Expenses - 8,000 8,000    Pre-Tax Income = 12,000 2,000   Taxes - 2,400 400    Net Income = 9,600 1,600            

         

  2011 Gross Margin     

  35,000  

  ------------= 35%  

  100,000              

  2010 Gross Margin  

   

  25,000  

  ------------= 31%  

  80,000           

8

Income Statement: SG&A

Star Hat Store Income Statement  Year Ending Year Ending

  31-Dec-2011 31-Dec-2010   Sales 100,000 80,000   Cost of Goods Sold - 65,000 55,000    Gross Income = 35,000 25,000

 Selling General and Administrative Expenses - 15,000 15,000

   Operating Income = 20,000 10,000   Other Income and Expenses - 8,000 8,000    Pre-Tax Income = 12,000 2,000   Taxes - 2,400 400    Net Income = 9,600 1,600            

9

Income Statement: Operating Income

Star Hat Store Income Statement  Year Ending Year Ending

  31-Dec-2011 31-Dec-2010   Sales 100,000 80,000   Cost of Goods Sold - 65,000 55,000    Gross Income = 35,000 25,000   Selling General and Administrative Expenses - 15,000 15,000    Operating Income = 20,000 10,000   Other Income and Expenses - 8,000 8,000    Pre-Tax Income = 12,000 2,000   Taxes - 2,400 400    Net Income = 9,600 1,600            

10

Income Statement: Other Income and Expenses

Star Hat Store Income Statement  Year Ending Year Ending

  31-Dec-2011 31-Dec-2010   Sales 100,000 80,000   Cost of Goods Sold - 65,000 55,000    Gross Income = 35,000 25,000   Selling General and Administrative Expenses - 15,000 15,000    Operating Income = 20,000 10,000   Other Income and Expenses - 8,000 8,000    Pre-Tax Income = 12,000 2,000   Taxes - 2,400 400    Net Income = 9,600 1,600            

11

Income Statement: Pre-Tax Income

Star Hat Store Income Statement  Year Ending Year Ending

  31-Dec-2011 31-Dec-2010   Sales 100,000 80,000   Cost of Goods Sold - 65,000 55,000    Gross Income = 35,000 25,000   Selling General and Administrative Expenses - 15,000 15,000    Operating Income = 20,000 10,000   Other Income and Expenses - 8,000 8,000    Pre-Tax Income = 12,000 2,000   Taxes - 2,400 400    Net Income = 9,600 1,600            

12

Income Statement: Taxes

Star Hat Store Income Statement  Year Ending Year Ending

  31-Dec-2011 31-Dec-2010   Sales 100,000 80,000   Cost of Goods Sold - 65,000 55,000    Gross Income = 35,000 25,000   Selling General and Administrative Expenses - 15,000 15,000    Operating Income = 20,000 10,000   Other Income and Expenses - 8,000 8,000    Pre-Tax Income = 12,000 2,000   Taxes - 2,400 400    Net Income = 9,600 1,600            

13

Income Statement: Net Income

Star Hat Store Income Statement  Year Ending Year Ending

  31-Dec-2011 31-Dec-2010   Sales 100,000 80,000   Cost of Goods Sold - 65,000 55,000    Gross Income = 35,000 25,000   Selling General and Administrative Expenses - 15,000 15,000    Operating Income = 20,000 10,000   Other Income and Expenses - 8,000 8,000    Pre-Tax Income = 12,000 2,000   Taxes - 2,400 400    Net Income = 9,600 1,600            

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