lisa myers en the inbounder
Post on 15-Apr-2017
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@LisaDMyers
Go big or go home
LISA MYERS, CEO Verve Search
#theinbounder Ponencia en inglés - Ponte los
Source: Simon Sinek
We make great campaigns. They’re
creative, innovative, beautifully
designed, and easy to use. Want to
buy our services?
“
”
We want to be THE destination for digital
pioneers. We believe in thinking differently
and challenging the status quo. The way we
challenge the status quo is by being brave,
honest, inquisitive, innovative and
accountable. We just happen to make great
campaigns. Want to buy our services?
“
”
People don’t buy WHAT you
do but WHY you do it!
Facts and figures don’t drive behavior
People buy WHY you do it! NOT
what or HOW!
What you do is just the proof.
Facts and figures don’t drive behavior
People buy WHY you do it! NOT
what or HOW!
What you do is just the proof.
Facts and figures don’t drive behavior
People buy WHY you do it! NOT
what or HOW!
What you do is just the proof.
Narvikhttps://blogg.expedia.no/slaget-om-narvik/en
Emotional investment through
collaboration makes outreach
more successful
https://accent-map.expedia.co.uk
Historic London
http://www.expedia.co.uk/vc/historicLondon
http://www.expedia.co.uk/vc/historicLondon
When your campaign is good enough to get TV coverage
57 links
(and still counting)
59 links so far including:
How?
How?
Why?
Passion
Determination
Belief
Luke: “I can’t believe it”
Yoda: “That is why you fail”
change the way you look at thingsthe things you look at change
if you
Wayne Dyer
What’s the biggest difference between Elon Musk and someone in a dead end job?
IQ?Upbringing?
Education?
Luck?
100 people theory
HOW YOU THINK
It’s not who you are that holds you back,
it’s who you think you are. – David Brinkley
Thank You!Lisa@vervesearch.c
om
@LisaDMyers
@VerveSearch
GRACIAS
THANK YOU
#theinbounder
@LisaDMyers
LISA MYERS, CEO Verve Search
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