location intelligence & social media
Post on 28-Jan-2018
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@missydi
Melissa DiVietri
LOCATION INTELLIGENCE& SOCIAL MEDIA
@missydiwww.didesignsstudio.com/dmss-conference/
@missydi
LOCATION INTELLIGENCE
AERIAL MAPS
GEOGRAPHIC CONTEXT
BIG DATA
CONSUMER DATA
SOCIAL MEDIA POSTS
VOICE-RECOGNITION
TEXT MESSAGES / EMAIL
CHECK-IN’S / TAGGED POSTS
TIME OF POST
@missydi
GEOGRAPHICAL CONTENT
- Google Maps- Mobile Phone
@missydi
@missydi
SOCIAL MEDIA CHECK-IN’S
@missydi
FACEBOOK LOCATION
@missydi
@missydi
FILTERED BY FRIENDS
@missydi
@missydi
FACEBOOK PUBLIC POSTS
SHARED ORIGINALLY ON FACEBOOK
@missydi
INSTAGRAM: GEOLOCATION TAG
@missydi
@missydi
GOOGLE SEARCH: LOCATION + USERNAME
@missydi
SHARED ORIGINALLY ON FACEBOOK @missydi
@missydi@missydi
@missydi
INSTAGRAM LOCATION SEARCH
@missydi@missydi
@missydi@missydi
@missydi
COMMON INTEREST / TAGGED POSTS
@missydi
@missydi
SOCIAL & EMAIL RETARGETING
@missydi
Retargeting Based On Content
@missydi
@missydi
Internet Cache / Retargeting
website
@missydi
SOCIAL MEDIA STATS
��
IG - 200 followersFB - 400 friends
@missydi
@missydi
@missydi
LOCATION INTELLIGENCE: IN ACTION
Detroit
@missydi
@missydi
SOCIAL MEDIA MASTERMIND www.didesignsstudio.com/dmss-conference
@missydi
@missydi
@missydi
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