marketing automation distillery
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7/23/2019 Marketing Automation Distillery
http://slidepdf.com/reader/full/marketing-automation-distillery 1/17
HARTE HANKS | proprietary + confdential
7/23/2019 Marketing Automation Distillery
http://slidepdf.com/reader/full/marketing-automation-distillery 2/17
HARTE HANKS | proprietary + confdential
Marketing Autom
Distillery
George Raut – ASpecialists leader
Bogdan SucharManaer
Oana Scutarasu
@#odeca!p – $ noie!%rie 2&1'
7/23/2019 Marketing Automation Distillery
http://slidepdf.com/reader/full/marketing-automation-distillery 3/17
HARTE HANKS | proprietary + confdential
@#odeca!p – $ noie!%rie 2&1'
7/23/2019 Marketing Automation Distillery
http://slidepdf.com/reader/full/marketing-automation-distillery 4/17
HARTE HANKS | proprietary + confdential
@#odeca!p – $ noie!%rie 2&1'
7/23/2019 Marketing Automation Distillery
http://slidepdf.com/reader/full/marketing-automation-distillery 5/17HARTE HANKS | proprietary + confdential@#odeca!p – $ noie!%rie 2&1'
7/23/2019 Marketing Automation Distillery
http://slidepdf.com/reader/full/marketing-automation-distillery 6/17HARTE HANKS | proprietary + confdential@#odeca!p – $ noie!%rie 2&1'
7/23/2019 Marketing Automation Distillery
http://slidepdf.com/reader/full/marketing-automation-distillery 7/17
HARTE HANKS | proprietary + confdential@#odeca!p – $ noie!%rie 2&1'
7/23/2019 Marketing Automation Distillery
http://slidepdf.com/reader/full/marketing-automation-distillery 8/17
HARTE HANKS | proprietary + confdential@#odeca!p – $ noie!%rie 2&1'
7/23/2019 Marketing Automation Distillery
http://slidepdf.com/reader/full/marketing-automation-distillery 9/17
HARTE HANKS | proprietary + confdential@#odeca!p – $ noie!%rie 2&1'
7/23/2019 Marketing Automation Distillery
http://slidepdf.com/reader/full/marketing-automation-distillery 10/17
HARTE HANKS | proprietary + confdential@#odeca!p – $ noie!%rie 2&1'
7/23/2019 Marketing Automation Distillery
http://slidepdf.com/reader/full/marketing-automation-distillery 11/17
HARTE HANKS | proprietary + confdential
7/23/2019 Marketing Automation Distillery
http://slidepdf.com/reader/full/marketing-automation-distillery 12/17
HARTE HANKS | proprietary + confdential@#odeca!p – $ noie!%rie 2&1'@#odeca!p – $ noie!%rie 2&1'
7/23/2019 Marketing Automation Distillery
http://slidepdf.com/reader/full/marketing-automation-distillery 13/17
HARTE HANKS | proprietary + confdential
•
E-eni!ent .T de a!ploare
• Pre0ent in .asi din 2&&,
• 1'&&+ participanti !/ltip
• $&+ speaeri
@#odeca!p – $ noie!%rie 2&1'
7/23/2019 Marketing Automation Distillery
http://slidepdf.com/reader/full/marketing-automation-distillery 14/17
HARTE HANKS | proprietary + confdential
• E-ent%rite – plat3
estionare a e-en
• #o!/nicare prin
tri!ise !an/al
• Aplicatie !o%ila p
e-eni!ent c/ det
sesi/nilor
@#odeca!p – $ noie!%rie 2&1'
7/23/2019 Marketing Automation Distillery
http://slidepdf.com/reader/full/marketing-automation-distillery 15/17
HARTE HANKS | proprietary + confdential
• #o!/nicare !ai efcie
participantii
• 5estionare a/to!ata
date
• E-itarea reselilor pro
procese !an/ale
• Personali0area !esaje
• Se!entarea corecta
•
@#odeca!p – $ noie!%rie 2&1'
7/23/2019 Marketing Automation Distillery
http://slidepdf.com/reader/full/marketing-automation-distillery 16/17
HARTE HANKS | proprietary + confdential
• E7perienta personali0
participantilor
• Acces/l 3acil la statist
rapoarte
• :rani0atorii -or cast
pentr/ alte acti-itati
• Sponsorii pot a-ea o i
ansa!%l/ !ai co!ple
e-eni!ent/l/i@#odeca!p – $ noie!%rie 2&1'
7/23/2019 Marketing Automation Distillery
http://slidepdf.com/reader/full/marketing-automation-distillery 17/17
HARTE HANKS | proprietary + confdential@#odeca!p – $ noie!%rie 2&1'
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