media audience research charlie spalding
Post on 19-Jul-2015
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Audience Research
Questionnaire Results
Questionnaire
19 people took part in this survey!!
Results
Gender
Male
Female
Age
19years
18years
17years
16years
15years
Favourite Genre
Pop
Rock
R&B
Country
Indie
Dance
Bashment
Drum & Bass
Musical Theatre
Music Access
Mobile Phone
Radio
Youtube
MP3
Live Gigs
Magazine Buyers
Yes
No
Willing to Pay?
£1-£3
£4-£6
£7-£9
£10+
Catches Your Eye?
Colour
Graphic Design
Photo
Text
Celebrities
Titles
Types Of Photos
Headshots
Full Body
Mid-Shots
Colours
Other
Oranges
Reds
Blacks
Greens
Blues
Yellows
Whites
If all this was included would you be more likely to buy a music magazine?
Yes
No
Conclusion
Gender – Due to my audience being predominantly female I will have to make sure that there are things that will interest them particularly such as things that my artist does and says and also adds and promotions included the magazine. Also this also means that I need to do the same for males to ensure they are just as intrigued. Age- The majority of the audience are ages 16&17 so I will therefore have to make sure that my magazine design etc.. are appropriate for that particular age group.Genre – Most of the people are interested in Pop music so this will effect the way I will be designing my artist’s style.Music access – A lot of people access music nowadays via there mobile phone so I will therefore have to include things in my magazine that they could also use on there mobile phones such as links and downloads.Magazine Buyers- The results show that no-one really buys music magazines due to people having smart phones and the internet etc. however this means I need to meet the expectations of my target audience if I want them to purchase the magazine.Willing to Pay- I will have to price my magazine £4-£6 pounds as this is what most people are willing to pay.Eye Catching – I will include many photos in my magazine and graphic design as this is what my audience believes will give it high aesthetics.Colours – The three main colors that people have voted on for the magazine are whites, blacks and Reds so I will try to include these in all of my magazine.Types Of Photos – my audience have told me that headshots are the most popular choice of shot but the also show a high interest in full body shots so I will make sure I have mixture of those photos in my magazine.If all these things are included will you buy the magazine? – People have told me that they will be a lot more willing to buy the magazine if it included these features in the media product so I will try to put all of these features based on highest demand into my magazine.
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