media deck 2016€¦ · age groups 27k 13k fans 1000 per month )( growing around subscribers (...
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MEDIA DECK 2016
OUR READER’S HEALTHY LIFESTYLE IS OUR OBSESSION.
YOGA IS OUR PASSION.
Our mission is to create a global online community of likeminded individuals, to empower these individuals through knowledge, and inspire them to achieve the yoga practice and healthy lifestyle they seek. YogiApproved.com o�ers education, professional advice and guidance, along with product reviews, videos, and entertainment to enrich our reader’s lives on and o� the mat. The culmination of these tools creates a sustainable, balanced,
and reliable resource that our readers have grown to trust.
OUR DHARMA
OUR TRIBE
OVER 2 MILLION YOGIS AND GROWING
WE POSITION YOUR BRAND AND PRODUCTS WITH OUR TRIBE IN ORGANIC, AUTHENTIC AND EFFECTIVE WAYS
Living a healthier, happier, more fulfilling life both on and o� their yoga mat.
OUR READERS ARE YOGA ENTHUSIASTS RANGING FROM BEGINNERS TO EXPERTS WHO SHARE A SIMILAR CORE INTEREST:
AGE GROUPS
27k 13k fans
( growing around 1000 per month )
subscribers ( growing around
100 per day )
7kfollowers followers
3k
23%18-24 25-34
37%35-4419%
45+20%
*Source Google Analytics
Average MonthlyUnique Visitors
Average MonthlyPage Views
343k 425k
Female
89%Male
11%
76%U.S. readership
WE MAKE AN IMPACT - OUR REACH CONTINUES TO GROW -
WHAT WE DO
WE PUBLISH THOUGHT-PROVOKING, MEANINGFUL CONTENTTHAT MAKES A POSITIVE IMPACT
Hundreds of like-minded contributors from around the
world speak their mind and share their knowledge on
living happy, healthy lives.
PRODUCT REVIEWS& RECOMMENDATIONS
Our editors keep a pulse on the yoga, health and wellnessindustries. Everything from yoga mats and pants to healthysnacks and awesome accessories - we test the products and
report our findings. Are your products YogiApproved™?
YOU GUESSED IT: WE DO A LOT OF YOGA40% OF OUR CONTENTIS YOGA-RELATED
BUT A YOGI IS MORE THAN JUST THEIR YOGA PRACTICE.THAT’S WHY WE OFFER MORE...
TRAVEL &LIFESTYLE
LOVE &RELATIONSHIPS
STYLE &PRODUCTS
MEDITATION &SPIRITUALITY
HEALTH &WELLNESS
ADVERTISING OPPORTUNITIES
*These are our standard advertising opportunities.Please contact us for information regarding custom campaigns.
MAKE A
BIG IMPRESSION.
TARGETED DISPLAY TAKEOVERS
We o�er advertisers the abilty to own all of the ad real estate on targeted article pages. We place your ads on articles that target your speci�c demographic to ensure your brand is being seen by the right people.
SPONSORED ARTICLES
+BRAND AWARENESS Put your brand in front of a targeted
audience in an organic way. This allows your audience to remember you with that
warm and fuzzy feeling, which creates a life-long customer and brand advocate.
BUILD TRUSTShow readers that you care
about them by helping them lead happier, healthier lives.
DRIVE TRAFFICYour display ads, along with your
brand’s bio and website link, will be seen by thousands of targeted
readers.
PRODUCT REVIEWS
We pride ourselves on being a filter our readers can trust.You won’t find any products on our site that haven’t been tested and YogiApproved™ by our yoga, health and wellness experts.
Do you have a product you feel is YogiApproved™?Send it our way and let us give you our honest opinion.If we approve, we may feature your product on our site.
If not, we will always let you know why with constructive feedback. Straight up, no chaser.
Depending on your goals, we o�er
both group and individual product
reviews and recomendations.
For information on our product
review packages, contact us today.
Contact:
Krysta@yogiapproved.com
What’s in the name YogiApproved™? TRUST • DISCOVERY • REPUTATION
“What’s in Our Yoga Bag” is a monthly video series where we highlight our favorite products. This is a great opportunity to put your products in front of our audience in a genuine, non-salesy way. This series is promoted in the side bar of all web pages on YogiApproved.com.
Product giveaways are o�ered to all advertisers as a free add-on when purchasing other advertising packages on YogiApproved.com. We o�er weekly giveaways on the YogiApproved™ website as well as on our social media platforms (Facebook and Instagram).
WHAT’S IN OUR YOGA BAG
PRODUCT GIVEAWAYS
With over 13k subscribers and industry-leading open and click-through rates, advertising through the YogiApproved.com weekly emails is a great opportunity to put your brand in front of an engaged and vetted audience. We o�er both in-email and dedicated email advertising.
EMAIL CAMPAIGN
Leaderboard 728x90 pixels
Sidebar Rectangle 300x250 pixels
Sidebar Half Page 600x300 pixels
In Article Block 300x250 pixels
Mobile Leaderboard 320x50 pixels
Mobile Sticky Footer
AVAILABLE AD UNITSLeaderboard
Leaderboard
MobileLeaderboard
MobileSticky Footer
In ArticleBlock
SidebarRectangle
SidebarHalf Page
In ArticleBlock
Contact: advertising@yogiapproved.com
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