membership fundamentals pamela croom, hampton council president virginia pta membership at large...

Membership Fundamentals

Pamela Croom, Hampton Council President

Virginia PTA Membership At Large Member

Peninsula District Leadership Training

June 5, 2014

•Answer “Why PTA?”

•Learn membership chair responsibilities.

•Review dues and payments.

•Identify useful forms and resources.

•Outline member benefits.

•Highlight membership awards.

Discussion Points

•Membership is the foundation of PTA.

•Without members, no PTA can be successful.

•Membership is the foundation of PTA, how can we answer the following question to prospective members?

•Why PTA?

What are Membership Fundamentals?

Why PTA?

Increasing MembershipPTA has advocated for

If PTA is a champion,

membership chairs are the cheerleaders!

•Sell the value of PTA

•Invite everyone to join in

•Sell inclusivity

•Convince others to be a part of this great organization

•Always speak positively of PTA

Resources for every membership chair:

•Monthly membership webinars

•Membership Toolkit

•www.vapta.org

•www.pta.org

Important resources for every membership chair:

•Dues Payments

•Recruitment Strategies

•Forms

•Awards

Dues Payments

RECOMMENDED:

December 1 - March 1 - June 30

PREFERRED:

monthly

Membership Basics

FORMS

•Local Unit Remittance Statement

•Membership Envelope Order Form

•Membership Envelope Template

•Membership Card Order Form

Membership Recruitment

•Year-round campaign

•Offer incentives

•Build in benefits

•Have great publicity

•Be fun and accessible.

•Ask everyone; parents, faculty, caregivers and community members

•Have tables at every events

•Ask to have a table at teacher meetings

•Open houses

•Kindergarten registration

•Welcome packet prepared to show what the value of membership is and why it is important

Be Forward

Be Inclusive.

Be Enticing•Offer freebies

•Contact community businesses for partnerships

•Offer local benefits

•Discounts

•Special services

•Exclusive programs.

Membership Basics

Be Public and Transparent•Website

•Newsletter

•Facebook

•Twitter

•Google groups

•Just Between Friends

Cards will be available for pick up at the VA PTA Annual Conference in July

Cards can be activated by phone or through the Internet

You can activate more than one card if you have several PTA memberships

In not picked up, cards will be delivered in August

2014-15 Membership Cardswill be available soon!

Superior Membership Award*Largest % membership in each division

Outstanding Membership Award*Largest % membership increase within each division

Division 1 - 1 to 299 Division 5 - 600 to 699 Division 2 - 300 to 399 Division 6 - 700 to 999 Division 3 - 400 to 499 Division 7 – 1000 & above Division 4 - 500 to 599

Awards – See Web Site for Awards List

and submission dates!

100% Membership Award

*ADM Numberhttp://www.doe.virginia.gov/statistics_reports/enrollment/fall_membership/index.shtml

Look under “Fall Membership” as reported Sept 30th.

Select ‘2013’... we now use previous year number.

Then select ‘School Totals by Grade’

Resources

Online membership resource materialsCouncil PTA leadership, training, and

programsDistrict PTA leadership, training, and

programsVirginia PTA leadership, training, and

programsNational PTA programs and materials

www.vapta.orgwww.pta.org

vpmembership@vapta.org

For more information contact:VA PTA Membership

1-866-4VA-KIDS (482-5437)vpmembership@vapta.org

www.vapta.org