michael bushong - evolution of the physical data center
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© 2015 BROCADE COMMUNICATIONS SYSTEMS, INC. COMPANY PROPRIETARY INFORMATION
Michael BushongVP, Datacenter Routing & SwitchingBrocade Federal ForumJune 2015
Evolution of the Physical Data Center
Understanding How Markets Mature
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Under-served
Well-served
FeaturesPerformance
PriceConvenience
Where Is Networking?
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The industry is talking to us.What is it saying?
Conclusion: Networking is largely a well-served market
White Box SDN NFV DevOps/NetOpsOverlays
What Is Important for Well-served Networking Markets?
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Cost of procurement, including:• Equipment• Cabling & optics• Space• Power• Cooling
Price Convenience
Ease of:• Procurement• Deployment• Provisioning• Troubleshooting• Integrating• …
Price: The Rise of Merchant Silicon
Custom Silicon2010 Merchant
Silicon Software
Custom Silicon2015 Merchant
Silicon Software
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Custom Silicon2020 Merchant
Silicon Software
Price: The Role of Customers
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Multi-vendor deployments spur competition• Drives pricing lower• Promotes innovation
The Power of Competition The Derivative RFP
RFPs tend to be derivatives of previous projects• Start with the previous RFP• Add SDN
…but it starts with architecting around open standards and common components
…but next-gen architectures start with getting rid of the unnecessary
Convenience: Ease of Everything
• Procurement• Install• Provisioning• Monitoring• Troubleshooting• Integrating• …
Ease of…
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Easy’s Mortal Enemy
COMPLEXITY
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Reducing ComplexityThe three tenets of reducing complexity
Remove Abstract Automate
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What Can We Remove?
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• Devices• Ports under management• Interconnect ports• Cables
Infrastructure Technology
• Network protocols (like Spanning Tree)
• Routing protocols (like RIP, OSPF, IS-IS)
• Traffic engineering constructs
Abstraction Comes in Many Forms
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Fabrics Controllers Commands
• Multiple physicaldevices representedas a single logicalentity
• Many network devices managedas a single entity
• Multiple commandsissues via a single command
Automate All the Things
• Automation is most meaningful at the boundary of systems or organizations– Anywhere two entities have to
coordinate in support of a task• The currency of automation is data
– Coordination requires communication
• Capability in context– Heavily dependent on architecture,
surrounding systems, tools, processes, and people
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• Architectural future is more operations than pure transport
• Price is a combination of form factor and open architectures
• Strip out what you can
• Abstract what remains
• Automate the rest
Summarizing the future of the DC
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© 2015 BROCADE COMMUNICATIONS SYSTEMS, INC. COMPANY PROPRIETARY INFORMATION
Thank you
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