mig retail presentation

It’s Mobile Interactive Group.

Hello.

1

Paul Papaphilippou 0207 921 9175 paul.papaphilippou@migcan.com

mobile@migcan.com

www.migcan.com

Who are Mobile Interactive Group?

• MIG is the UK market leader in the provision of interactive mobile platforms and services

• 100% owned proprietary mobile technology combined with mobile marketing expertise

• Ranked No.1 in the Deloitte Technology Fast 500 EMEA: Fastest Growing Company

• Part of Velti, the world’s largest mobile marketing and advertising company

• Strong presence in more than 50 countries on 5 continents

• 900+ employees and 21 offices worldwide including London, New York, Paris and Sydney

• Reaching over 3.7 billion consumers reachable through our platforms

• NASDAQ listed, 2010 $116m revenue, $27 adjusted EBITDA

mobile@migcan.com

www.migcan.com

Over 500 successful relationships

mobile@migcan.com

www.migcan.com

What we do

Mobile web, apps & mCommerce 2nd screen interactivity & voting

Cross platform mobile marketing Multi platform digital solutions

Premium mobile advertising

Global mobile payments & billing

mobile@migcan.com

www.migcan.com

What we do

M-commerce

High conversion

transactional mobile

web sites and apps

In-store applications

Award winning design

Secure mobile

payments

Mobile Marketing

Multi-channel marketing

– SMS, Email, Social

Multi-O/s applications

High end mobile

internet

M-tickets and coupons

LBS

mCRM

Mobile Strategy

Market insight

Innovation

Mobile blueprint

Mobile user journey

design

Mobile strategy

mobile@migcan.com

www.migcan.com

Some relevant projects

mobile@migcan.com

www.migcan.com

Our latest partners in this space

mobile@migcan.com

www.migcan.com

New Look mCommerce site & in-store app

• A high performing fully integrated mobile

commerce site

• Grown mobile revenues by 500%

• Conversion rates that beat the web site

• Designed, built & supported by MIG

• Key features include:

– Fast ‘One Click’ checkout for registered

users

– Quicker journey from homepage to products

with engaging zoom functionality;

– Accordion navigation to reduce page

refreshes

– Single consumer shopping basket between

the website and mobile site.

mobile@migcan.com

www.migcan.com

Clarks mCommerce site

• A light touch technical integration but without

compromising on UX

• Full mCommerce capability

• Entire catalogue featured

• Supports all device types

• Additional location aware features such as

store locator

mobile@migcan.com

www.migcan.com

Skype Global mobile website • Provides an integrated, easy to use, rich

mobile web experience to Skype’s 170M

connected users worldwide

• Automatically detects the users country

and device and serves the correct

language and OS experience

• Seamless path for customers to download

the Skype application for their mobile,

enabling access to content, product

information and support

mobile@migcan.com

www.migcan.com

Our Technology

mobile@migcan.com

www.migcan.com

Our technology

Build & manage interactive messaging &

multi-step marketing campaigns

Create, build, host & manage mobile

commerce and mobile websites

Power social interactivity & voting via mobile

websites, apps & Facebook

Enable & Deliver high volume mobile

Messaging & mobile payments

mobile@migcan.com

www.migcan.com

Create, build, host & manage mobile commerce & mobile websites.

mVoy Publish provides a flexible product to

design, build, manage and host mobile websites,

including fully transactional mCommerce services.

It is the most powerful and intuitive product in the

marketplace and is used by the world’s leading

brands, publishers and agencies.

• Quick site building via an easy to use, web based tool

• Open new revenue channels via mobile commerce

• Integrate mobile to other communications including

SMS and social media

• Available via license or fully managed service

mobile@migcan.com

www.migcan.com

Build & manage interactive messaging & multi-channel marketing campaigns.

mVoy Communicate provides brands, publishers and

corporate enterprises with a flexible, web-based

product to build and manage, both inbound and

outbound mobile marketing campaigns via SMS, email

and social media channels.

• Easily set up and manage complex multi-step

messaging campaigns

• Quickly manage Twitter and Facebook Alerts

• One view of your data across all messaging channels

• Integrate mVoy Communicate into your existing CRM

system through full API connections

mobile@migcan.com

www.migcan.com

Why go mobile?

mobile@migcan.com

www.migcan.com

The mobile market is huge and still growing rapidly

600% growth in mobile sales since

June 2010

41% of retailers expect to have a

transactional site/app within

the next year

163% increase in

smartphone users accessing

retail sites since May 2010

In 2012 Smartphone sales will

overtake PC sales

mobile@migcan.com

www.migcan.com

3.8

28.9

2008 20140

500

1000

1500

2000

2500

2007 2008 2009 2010 2011 2012 2013 2014 2015

Mobile Internet Users

Desktop Internet Users

220

1,200

2,000

4,300

iPods PCs TVs MobilePhones

The mobile channel’s explosive growth

Source: [ABI Research] Source: [ipod.about.com,Almanac 2010, International

Energy Agency IEA]

(Millions)

Source: [Morgan Stanley Research]

Mobile

Phone Penetration

Mobile Marketing and

Advertising Spend Mobile Internet Adoption

(Billion)

Inte

rnet

Users

(M

illio

ns)

mobile@migcan.com

www.migcan.com

UK mobile trends - devices

1

8

Source: ComScore June 2011

40% of UK subscribers now have

a touchscreen device

41% of UK subscribers now have

a smartphone

49% of UK subscribers now use

mobile web or apps

25% growth in the

year to April 2011

mobile@migcan.com

www.migcan.com

Thank you