mobile 2.0 & social networking 2.0
Post on 18-Dec-2014
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Mobile And Social Networking Proposal
COLLECTIVELY, WHAT PEOPLE SAY, FEEL & THINK ABOUT YOUR PRODUCT, SERVICE OR COMPANY.
9Nodes
Advertising
CONSUMERS
Company
INFORMATION& INPUT
INSIGHTS & IDEAS
INNOVATION& CONTENT
BETTERBRANDS
Mobile Applications SMS Advertising Articles about various products of
Welspun on Internet (PR-Education) Mobile Tips On various products. Instant Mobile Communication System
for Welspun Employee Network. Interviews/Social Network Marketing WAP Mobile Website.
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HOW TO USE WORD-OF-MOUTH MARKETING (WOM) TECHNIQUES AND SOCIAL MEDIA TO DRIVE GROWTH BY CREATING A POSITIOVE BUZZ AROUND YOUR PRODUCT OR SERVICE.
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LAW OF FEW
10% INFLUENCE PURCHASING OF OTHER
90%BEHAVIOR
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WHO ARE NETWORK HUBS
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AVERAGE PERSON HAS …
11 TO 12 INTIMATE CONTACTS150 SOCIAL CONTACTS500 TO 1,500 WEAK TIES
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92% PREFER WOM RECOMMENDATION
Communities will build engagement – Generation C
“The population that is always in contact with friends and colleagues and trust them more than your branded messages “
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POSITIVE CORRELATION TO BUSINESS GROWTH
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• Buzz marketing – online promotion. – Cost per click( we charge on click basis)– Positive PR (We charge per article )– Package Offer
• Viral marketing– Branded material, websites, blogs, advergames,
widgets, bligets, videos, utilities, collaboration tools etc. that sneezers spread.
– Package offer
• Influencer marketing– Identifying and finding the influencers– Charged on Analysis(Included in Package offer)
• Evangelist marketing– Turning most loyal customers into citizen marketers– Package Offer
Word Of Mouth Marketing(WOM) Tricks
What we can do for you in WOM:
PRODUCT
PACKAGING
DISTRIBUTION
ADVERTISING
CONSUMER
CRM
Social Media
MethodUsed
Type of Ad Cost
Buzz Marketing
CPC Sponsored Links
Cost perClick
Buzz Marketing
Articles Articles written and submitted to PR Websites
Cost per Article
Viral Marketing
Blogs/Widgets/Videos/Collaboration Tools
Blogs/Widgets/Videos/PPTs
PackageCost
Social Network Analysis
Interviews/Reports/Analysis
Participatory Marketing/Analysis
Package Cost
What we can do in Social Media:
Mobile web applications are the future
What we can do inMobile Application Advertising:
Application Name
Type of Application
Minimum of No. Users
Cost of ApplicationINR/Life time
Mobile Dictionary
Information 50000 200000
Mobile Games
Games 50000 200000
Mobile Wap Site
Entertainment 50000 200000
Clustered /segmented marketing Interests hobbies beliefs age
gender social class ethnicity religion values politics geography education occupation
What we can do for you Mobile SMS Advertising:
Target Audience Type of Category
Quantity Price/Unit
Tax Total Cost
Women/Home makers/Income level 4+ Lakhs(WH4)
SMS 1 Crore 16.36%
WH4 SMS 50 Lakhs 16.36%
WH4 SMS 25 Lakhs 16.36%
WH4 SMS 20 Lakhs 16.36%
WH4 SMS 15 Lakhs 16.36%
WH4 SMS 10 Lakhs 16.36%
WH4 SMS <10 Lakhs
16.36%
MO
BIL
E C
RM
RAPID CUSTOMIZATION
RAPID ROI
RAPIDCIRCULATION
HIGH CUSTOMERCONVERSION
TARGET SEGMENTACCESS & Networking
NEWSPAPER TELEVISION
ALWAYS & Customer can call you back NOT ALWAYS
BY SHOW TIMINGS ONLY
DUE TO PERMISSION BASEDMARKETING
CAN BE TRACKED :DELAYED
CANNOT BE TRACKED
INSTANTANEOUS BROADCAST
LOW-COSTHIGH RETURNS
THE WAY YOU WANT,WHENEVER YOU WANT
DEPENDS ONNEWSPAPER TIMINGS
DEPENDS ONSHOW TIMINGS
DELAY INVOLVEDDELAY INVOLVED
DELAY INVOLVED DELAY INVOLVED
Registered Office:
Plot 8,Road No 10Banjara Hills
Hyderabad – 500060AP,India
Tel: 040-65261768
Why 9nodes makes perfect business sense..
CONTACT US TODAY !Srikanth K9866667707 www.9nodes.com9nodes@gmail.com
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