module 4 - travel gyaan...module 4 – tradition, festivals and culture south korea is a country...
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MODULE 4 –
TRADITION, FESTIVALS
AND CULTURE
South Korea is a country rich in culture and tradition.
The lineage of the Korean tradition helped to shape
up the modern South Korea. The country is a
vivacious platform to showcase the rich heritage
through festivals, dressing, food, lifestyle, arts and
crafts etc. Various temples, fortresses, monuments
etc. exhibit the tangible cultural heritage of South
Korea and the festivals, performing arts, customs,
lifestyle etc. exhibit the intangible cultural heritage of
South Korea.
C o n t e n t Pa r t n e r :
CUSTOMThe South Korean people observe a distinct
culture and way of life and this is reflected
through their living habits, food, dressing,
lifestyle, art and craft, family tradition etc.
10
3
HANOKTraditional Korean House
A traditional Korean house is called
a Hanok. A hanok creates a living
space based on the coexistence of
man and nature. Since Korea has hot
summers and cold winters, the
'Ondol,' a floor-based heating system
and 'Daecheong,' a cool wooden floor
style hall were devised long ago to
help Koreans survive the chilly winters
and to block sunlight during summer.
These primitive types of heating and
air-conditioning were so effective that
they are still in use in many homes in
South Korea.
For more information, please click here
4
HANBOKThe Unique Traditional Attire Of Korean People
Hanbok is the unique traditional attire of Korean people.
Before the arrival of Western-style clothing one hundred
years ago, hanbok was worn as everyday attire. Men wore
jeogori (Korean jackets) with baji (trousers), while women
wore jeogori with a chima (skirt).
For more details, please click here
5
SEOLLAL OR
LUNAR NEW YEAR’S DAY
The major festivals of South Korea were the result of the mid
20th Century’s Agrarian community. Seollal or Lunar New
Year’s Day which is generally regarded as the most
important of all the traditional seasonal festivals, is
celebrated with a special festival food called tteokguk. The
festival is related with the ceremony of performing
the Sebae (New Year’s Bow) before the elders of one’s family
and neighborhood. After Sebae, the elders present New
Year’s gift money to the younger ones.
For more information, please click here
6
DAEBOREUM (GREATER FULL MOON)
Another important seasonal festival called Daeboreum (Greater Full Moon) celebrates the fifteenth day of the first month of the year
by the lunar calendar. On that day, people eat special festival food called ogokbap, a dish made with five grains and served with an
assortment of cooked vegetables, play games aimed for the unity of the local community and perform rituals for good harvest.
People burn dry grass on the edges of paddy fields.
For more information, please click here
7
CHUSEOKThanksgiving
Chuseok, which is held on the fifteenth day of the eighth
lunar month, consists of thanksgiving services in which
newly harvested crops and fruits are offered to the
ancestral spirits. Generally held to be as important as the
Lunar New Year’s Day, Chuseok is also one of the two
annuals occasions when all the family members gather
together.
For more information, please click here
TRADITIONAL MUSICAL INSTRUMENTS
Korean music is a mélange of classical, folk and contemporary music.
Traditional Korean music has different types: the
jeongak or jeongga- enjoyed by the royalty and aristocracy of
Joseon; folk music including pansori, sanjo and japga;
jeongjae (court music and dance) performed for the King at
celebratory state events; music and dance connected with shamanic
and Buddhist traditions such as salpuri, seungmu, and beompae and
poetic songs adored by the elites such as gagok and sijo.
Korea has a wide range of musical instruments. These traditional
musical instruments are generally divided into three categories: wind
instruments such as the piri, daegeum, danso and taepyeongso;
stringed instruments such as the gayageum, geomungo, haegeum,
ajaeng and bipa; and percussion instruments such as the buk,
janggu, pyeonjong, pyeongyeong, kkwaenggwari and jing. Your
guests can purchase one or two musical instruments as a souvenir
from one of the many traditional markets in South Korea.
For more information, please click here
9FOLK DANCE
Korean culture is adorned with a great variety of colourful and alluring
folk dances such as salpurichum (spiritual purification
dance), Buchaechum (Fan Dance), pungmul nori (play with musical
instruments), gutchum (shamanic ritual dance), taepyeongmu (dance
of peace), hallyangchum (idler’s dance), geommu (sword dance),
talchum (mask dance), anseungmu (monk’s dance)d . Of
these, talchum (mask dance) and pungmul nori (play with musical
instruments) are known for their satirical streak towards the corrupt
aristocracy of Joseon dynasty and their close connection with rural
communities, which had long been the bedrock of Korean culture and
tradition. Most performances are presented in a marketplace or on the
fields and involve drumming, dancing and singing.
Where to see? The Korea House (Folk Performance)
10
TOURIST FESTIVALS OF SOUTH KOREA
Boryeong Mud Festival
Boryeong Mud Festival is one of the most popular
festivals in the world and it attracts the maxima lot
of international tourists. Fully immersed in both
the mud and the festival’s vibrant atmosphere,
visitors enjoy mud wrestling, mud sliding and even
swimming in the giant mud bath. The adrenaline
junkies can try the marine mud-training course,
while those looking for something more relaxing
can chill in the mud massage zone. In the evening,
music and fireworks continue to have the party
going at the beach.
For more information, please click here
Andong Mask Dance Festival
As the name suggests Andong Mask Dance
Festival is held with the theme of mask and mask
dance. Andong’s culture and religions have great
value for remaining over the years with the various
cultures intact and is considered the capital of
Korean traditional culture. The Mask Dance Festival
has over 50 events and hands-on experience
programs including the National & International
Mask Dance Performance, World Mask
Competition, original mask performances, mask
dance learning, madang play, original puppet
plays, a world mask exhibit, mask making and
more.
For more information, please click here
Jinju Namgang Yudeung (Lantern) Festival
The highlights of the festival are the floating of
lanterns carrying wishes of the people along the
Namgang River and the parade of lanterns created
by the students. In addition, the festival features
gaejesik (lighting of lanterns in remembrance of
the Jinjuseong Fortress Battle veterans), an
exhibition of the world’s traditional lanterns,
Lighting ceremony, floating lanterns on the river,
Korean lantern exhibition, World traditional lantern
exhibition, traditional crafted lantern exhibition,
hanging wish-lantern, Lantern Exhibition etc.
:For more information, please click here
11
Painting has always been a major genre of
Korean art since ancient times. The ancient
artists preferred depicting symbolic
interpretation of plants and animals and later the
day to day activities of ordinary people. Replicas
of famous Korean paintings like Ssireum (South
Korean Wrestling) by Kim Hong-do can be an
attractive souvenir for your guests.
KOREAN PAINTING
12POTTERY
Korean pottery, admired by the international collectors, is classified into three groups: Cheongja (blue-green
celadon), Buncheong (slip-coated stoneware) and Baekja (white porcelain). Celadon pottery is manifested by a gorgeous jade
blue surface and decorated by the unique Korean engrave technique. While some of the porcelain wares display a milky white
surface, many are decorated with a great variety of designs painted in oxidized iron, copper or the priceless cobalt blue dye
imported from Persia via China.
Where to see? The National Museum of Korea
BAEKJA
(WHITE PORCELAIN)
CHEONGJA
(BLUE-GREEN CELADON)
BUNCHEONG
(SLIP-COATED STONEWARE)
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The contemporary Korean handicrafts are the result
of the wide range of techniques used by ancient
Korean craftsmen and women to produce the items
they needed at home. The crafts of Korea exhibit a
selection such as wooden furniture such as
wardrobes, cabinets and tables, beautifully woven
baskets, boxes and mats with bamboo, wisteria or
lespedeza, masks, dolls and ceremonial ornaments
created using Korean mulberry paper etc.
Embroidery, decorative knot making and natural
dyeing are also important elements of traditional
Korean arts and crafts, which were widely wielded to
make attractive garments, household objects and
fashion accessories. These traditional crafts of Korea
can be a very attractive and important part of your
guests shopping.
Where to buy? Insadong Street, Seoul
KOREAN HANDICRAFTS
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Thus South Korea strikes a fine balance between modern and traditional way of living and hence attracts millions of
foreign tourists to explore this country with such mystical and rich cultural and natural heritage.
C o n t e n t Pa r t n e r :
THANK YOU
END OF MODULE 4.
Korea Tourism Contacts
Sandeep Dutta
Marketing Manager
Korea Tourism Organization, New Delhi
Email id: sandeep.ktoindia@gmail.com
Vanshika Kapoor Rekhi
Manager Trade and Public Relations
Korea Tourism organization, New Delhi
Email id: vanshika.kpr6@gmail.com
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