non profit leadership diagnostic - lissa liverman
Post on 01-Jul-2015
121 Views
Preview:
DESCRIPTION
TRANSCRIPT
F R I E N D S O F T H E C A N C E R C E N T E R – C A P E F E A R V A L L E Y H E A LT H F O U N D A T I O N
NON PROFIT LEADERSHIP STRATEGY
By Lissa Liverman July 2012
CAPE FEAR VALLEY HEALTH FOUNDATION
FRIENDS OF THE CANCER CENTER
SUPPORT. NURTURE. COMMUNITY
PATIENT SERVICES
• Emergency Funding
• Resource Center
• Care Accessories
PATIENT SERVICES
• Complimentary Cancer Screenings
• Spiritual Support
“THE CANCER CENTER VOLUNTEERS ARE ALWAYS THERE FOR YOU. THEY HELD MY HAND, LIFTED ME UP, AND
SMILED. THEY ARE MY MIRACLE WORKERS.” BRENDA RAMBER, CANCER
PATIENT
WHY MARKETING?
MARKETING STRATEGY
CURRENT FUNDRAISERS
Camp Rockfish
Striking Out Cancer
Ribbon Walk & Ride for Cancer
Cooking to Fight
CAMP ROCKFISH SUGGESTIONS
STRIKING OUT CANCER SUGGESTIONS
RIBBON WALK & RIDE FOR CANCERSUGGESTIONS
COOKING TO FIGHT CANCER SUGGESTIONS
MILITARY ADVANTAGE
CORPORATE SPONSORSHIPS
SOCIAL MEDIA NETWORKING
E-MARKETING
Q & A
top related