nw technologies social market

NorthwesternTechnologies

Social Media Marketing or Bust

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Today’s Agenda

Social Media NetworkingEmerging Trends & OpportunitiesRecommendationOpen Forum

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Social Media Networking

What is Social Media / Social Networking?

Who joins or signs up for these sites?

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Why Join Social Media Sites?

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Trends & Opportunities

Technological Trends : Enhanced Wireless Technology resulting in

an increase in the number of tablet and Smartphone users

Image by Statista

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Trends & Opportunities

Time Spent in Social Media Sites has increased

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Trends & Opportunities

Marketing Trends Traditional Marketing is starting to

diminish Marketing strategies are starting to

focus on users of wireless devices Internet marketing has evolved to

content marketing Business-to-Business (B2B)

marketers show confidence in Social Media

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Trends & Opportunities

Mobile Commerce is on the rise

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Recommendation

Social Media Networking sites simply can no longer be ignored.

Because of the steady increase in popular support for mobile devices, social media and online purchases, we should begin concentrating our marketing efforts in Social Media.

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Our Target Market

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Works Cited

Blunt, Kenyon. "Top Ten Marketing Trends for 2012." Business 2 Community. Business 2 Community, 1 Jan. 2012. Web. 17 June 2012. 

Cole, Devin. "6 Digital Marketing Trends to Watch in 2012." Boston.com. NY Times Co., 10 Jan. 2012. Web. 14 June 2012. 

"Forecast - Smartphone Users in the U.S. 2010-2016." Statista. Statista, n.d. Web. 14 June 2012. 

Hahn, Andreas M. "Motivations for Using Social Networking Sites in 2011."Andreas M. Hahn Blog. Andreas M. Hahn, 16 Nov. 2011. Web. 17 June 2012

Lake, Laura. "Marketing Methods and Trends - What's New for 2012?" About.com Marketing. About.com, n.d. Web. 14 June 2012. 

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Works Cited

"LinkedIn Top Social Site in Corporate America." MarketingProfs. Marketing Profs. LLC, 24 May 2010. Web. 17 June 2012. 

"Measuring the Digital World." ComScore. ComScore Inc., n.d. Web. 16 June 2012. 

Mershon, Phil. "How B2B Marketers Use Social Media: New Research." Social Media Examiner. Social Media Examiner, 24 Apr. 2012. Web. 17 June 2012. 

"Technology Trends 2012." WiFiNotes. Web Tech., n.d. Web. 15 June 2012. 

"What Is Social Media?" Social Media Defined. Social Media Defined, n.d. Web. 17 June 2012.

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Open Forum