papermaking towards the future - innventia global outlook
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INNVENTIA GLOBAL OUTLOOK
Papermaking Towards the Future
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Innventia Global Outlook
Industry specific
development
Global trends and drivers
The world 20XX
2013 2030 2030+
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The second report in the series ”Innventia Global Outlook”.
What are the most important challenges for the paper industry?
Where is the future most promising?
How can the industry prepare today for and uncertain future?
Report overview
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Personal interviews with global experts linked to the paper and pulp industry
Research on global drivers and industrial trends
Delphi expert survey
Creative workshops on the state of the industry today and potential future scenarios
Methods
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From separate companies to ecosystems
From efficient production to life cycle sustainability
GLOBAL DRIVERS OF CHANGE
From one world to regionalization
From static to smart
From western consumers to global urban middle class
The 5 most important
drivers for the industry in
going foward
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TRENDS WITHIN THE INDUSTRY
Resource efficient
processes
Declining demand in
printing and
newsprint
Increasing value of waste
Diminishing pool of skilled labor
From paper to pulp to
biobusiness
From scale to scope of products
Restructuring of the
industry
Demand driven
innovation
Risk aversion &
product safety
What are the most important growing trends in the industry today which will affect them most going
forward 10-20 years?
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THE LIKELY FUTURE
A bio-based world supported by the forests and other sustainable sources
Consumer and environmental safety paramount with all products and processes
A clear industrial shift towards bio-refining, supporting packaging, tissue, and a host of bio-based alternatives
to fossil fuel based products
What we believe is ’the likely future’ for the industry in 20 years time:
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Future scenarios and consequences
Time
Now Future
Still some unanswered questions at the end of our interviews, delphi
survey, and research
These were addressed by
creating 3 future scenarios for
consideration…
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Recycling
What if recycling became mandatory?
What if all products were required – by law – to be composed of a highpercentage recycled material?
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What if traditional ‘made to stock’ products were no longer profitable?
What if ALL products needed to be designed and produced uniquely, with the customer?
What if the industry had to dothis with todays infrastructure?
Product Spectrum
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What if, instead of becoming expensive, energy became essentially free?
The most revolutionary and catastrophic event allat once?
Energy
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Paper is a part of our lives and will continue to be so for the foreseeable future.
The technical advancements in production leaves most other industries far behind.
Now papermaking is an industry undergoing transformation… perhaps even more so in
the coming twenty years.
Papermaking may soon be about more than just paper, packaging, and tissue. Paper
may one day be known to have created a bio-based world, where everything in it comes from sustainable source and everything is
recycled.
Whichever direction the future takes us, we hope that we have inspired you to actively
think forward!
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