paramount samples

Showing highlights from the selected best promotional projects

PARAMOUNT PICTURES CANADA

PROMOTIONAL PHOTO SAMPLES

By Dennis Chin*All photos are taken by me

FILMS FEATURED

HOW TO TRAIN YOUR DRAGON (2010)

• Promoted the film at an elementary school speaking in front of 100 kids• Created a multi-media slideshow, includes images and video clips from the film• Gave away promotional merchandise such as plush toys, pencils, posters• Partnered with Chapters bookstore to host a book reading of the film

CAPTAIN AMERICA: THE FIRST AVENGER (2011)

• Partnered with nightclub to host superhero theme night to celebrate release of the film (July 2011)

• Merchandise included shield fans, posters, dog tags, buttons and replica shield

• Hosted 2 advanced screenings of the film in one day

KATY PERRY: PART OF ME (2012)

• Partnered with a Junior High School dance to promote the film, giving away limited edition promo merchandise and screening passes

• Heavy promotions on social media via Facebook, Twitter and Instagram

• Merchandise included hoodies, t-shirts, 3D glasses (3 types), posters and beach balls

• Hosted 2 advanced screenings of the film in one day

STAR TREK INTO DARKNESS (2013)

• Promoted the film at the 2013 Calgary Comic & Entertainment Expo• Distributed promotional merchandise and held draws to win prizes

and advanced screening passes• Booth and convention mentioned on Paramount USA’s official Star

Trek app

TEENAGE MUTANT NINJA TURTLES (2014)

• Promoted at Edmonton martial arts school children’s class

• Martial arts demonstration by the kids class• Distributed screening passes, plus promotional

material such as foam fingers, turtle masks and character mini posters

THE SPONGEBOB MOVIE: SPONGE OUT OF WATER

(2015)

• Partnered with Flirt Cupcakes to promote the film where they madepromotional SpongeBob cupcakes for customers for a month!

THE SPONGEBOB MOVIE: SPONGE OUT OF WATER

(2015)

Also met the voice of SpongeBob, Tom Kennylater at an event in Calgary!

• Promoted the film at the West Edmonton Mall World Water ParkNew Years Eve Party, by distributing promotional merchandise!

TERMINATOR GENISYS (2015)

• Held a booth to promote the film at the Eek! Pop Culture Festival (along with Mission: Impossible: Rogue Nation)

• Decorated booth with banners, posters and looping trailers

• Dressed in costume as characters from the film for our booth

MISSION:IMPOSSIBLE: ROGUE NATION (2015)

• Held a booth to promote the film at the Eek! Pop Culture Festival

• Decorated booth with banners, posters and looping trailers

• Held contest giveaways to win screening passes and premium prizes such as suitcase, Fitbit wristband, and portable charger