pizzahut

Tanya GuptaChitkara University

• Pizza Hut was founded in 1958 by brothers Dan and Frank Carney in their hometown of Wichita, Kansas.

• Pizza Hut Inc. is the largest pizza restaurant company in the world in terms of both the number of outlets and the percentage of market share that it holds

Early History

• 1959 - Pizza Hut was incorporated in Kansas, and Dick Hassur

opened the first franchise unit in Topeka, Kansas.

• 1960s Pizza Hut grew on the strength of aggressive marketing of the pizza restaurant idea

• In 1962, the Carney brothers bought out the interest held by Bender, and Robert Chisholm joined the company as treasurer.

• In 1966, when the number of Pizza Hut franchise units had grown to 145, a home office was established to coordinate the businesses from Wichita

• 1971 Pizza Hut became the world's largest pizza chain, according to sales and number of restaurants--then just more than 1,000 in all.

• 1972- Pizza Hut's corporate strategy, arrived at after much consultation and boardroom debate.

PepsiCo Buys Out Company in 1977

1977 Pizza Hut merged with PepsiCo, becoming a division of the global soft drink and food conglomerate. Sales that year reached $436 million, and a new $10 million dollar headquarters office opened in Wichita

• 1983 Pizza Hut introduced "Personal Pan Pizza," offering customers a five-minute guarantee that their single-serving pizzas would arrive quickly and steaming hot

• 1986 Pizza Hut opened its 5,000th franchise unit, in Dallas, Texas,

and began its successful home delivery service.

• 1992, the Book It! program involved more than 17 million students in North America alone, and Pizza Hut received letters of endorsement that year from President George Bush and Secretary of Education Lamar Alexander

TODAY 2011

• Products :Italian-American cuisine pizza,pasta,desserts

• Employees : 30,000+

• Parent: PepsiCo (1977–1997) Yum! Brands (1997–present)

PIZZA HUT LOGO

Present

STARTING LOGO