planning pinterest regionals

Planning Pinterest: A Hands-On Approach to

Pinterest use in Academic Advising

Maggie J. Gilchrest-Dunnam & Devin McCainTexas Tech University

(maggie.j.gilchrest@ttu.edu) (devin.mccain@ttu.edu)

Why Pinterest

• Relevance• Brand management• Past NACADA interest• Traffic/linking for departmental pages• Outreach to current and prospective

students

Definitions• Pinterest: a social curation website for sharing and

categorizing images online.

• Pinterest page: A page unique to you/your department, specifically designed to reflect your advising practices, this is where you create boards.

• Pinterest Board – a place within your page that you can “pin” specific topics in relation to the board name. This of the board as a Bulletin Board.

• Pin – Image and information you place on your “bulletin board.” This of it as a push pin.

Mapping It Out

• Creation of a business account• Planning Boards:• Know your audience• Keep your mission statements in

mind• Know your goals• Keywords, Hashtags/Call to Action•What do we want to project & why?

Pinning & Pin Creation

•What should you pin?

•Who should you follow?

• How do you create your own Pins?

• Adding a Pin button to your content.

Let’s Get Started!

Creating an Account

Join as a Business

Edit Profile

Department

Your Icon

Your Pinterest Website

Your Mission Statement

Your university website

First Page

Mapping Boards

Create a Board

Board Settings

Our New Board, On to Pinning!

Search Categories

Specific Search

Search Results

Pinning from Current Pins

Add a Pin

From Your Device

Pin Description

Pin from the Web

Choosing an Image

Secret Boards

Student View

Student View

Student View

Final Thoughts

Analytics

Questions?