pr branding, brand it like your own baby!

Post on 12-May-2015

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PR Branding is Life in Business

Presented byThinker Worldwide Management

Why bother to brand? Example to a powerful branding that sell by its own:

² This is not a Pen, This is Status. - MONTBLANC² This is not a Furniture, This is Lifestyle. - IKEA² This is not a Bag, This is Fashion. - HERMES² This is not a Shoe, this is Sport. - ADIDAS² This is not a Magazine, This is the Trend. - VOUGE

Most of us knew we need to brand or PR our business, but not all are doing it right or should I say in ACTUAL.

In this training, we cover the most comprehensive MUST-KNOW steps to a brand building & PR exercise.

Every detail in life is IMPORTANT so does PR & branding for business, none of it can work without another.

Plan and Work your brand with 7 life-inspired steps

A baby is Born!

Identity (Name, Gender, Looks, Personality & Character & Behavior)

Positioning (Status, Class, Spent)

Vision (Hope & Dream)

Mission (Love & Respect)

Giving Birth - "Brand Outline"

Baby of Justice. Superbaby~

Core Value (Influence, Education <Practical & Theory>, Examine & Mastering)

Nurture - "Brand Development"

That's My Kid!!!

Communications (Message, Channels & Response)

Proud: "Brand Marketing"

Hi I'm TOM. TOM the Baby.

Associating (Relative, Friends, Mate, Teacher)

Relating: "Public Relations"

Shall we dance?

Campaign (Dating, Engaged, Married)

Fall in Love: "Brand Promotion & Engagement"

Let's Get Loud

Sub brand (Inlaws)

New Products (Grandchildren)

Family "Brand Extensions"

I love My Life

Respect, Health, Wealth. (Commitment &Fulfillment)

Happiness "Brand Credential"

Mr. Jordan's Straight Line Marketing

Where are you now?

Where you want to be?HOW? (Strategy)

WHAT? (Support)

“The only thing standing between you and your goal is the bullsh*t story you keep telling yourself as to why you can't achieve it.” ― Jordan Belfort

TOM the Baby Campaign Diagram

Digital

Mobile

PR & AdvertisingSocial Responsibility

CorporateInitiative

Your Campaign

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