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“A STUDY ON THE ACCEPTABILITY OF IT OUTSOURCING IN PHARMACEUTICAL SETOR ON BEHALF OF
WIPRO INFOTECH”
Submitted to Karunya School of Management in partial fulfillment of the requirement to the award of the degree of
Master of Business Administration,
DIVYA GRACE09BA131
Under the guidance of
Mrs. R.RUMA AGNESLECTURER
KARUNYA SCHOOL OF MANAGEMENT
KARUNYA UNIVERSITY
(Declared as Deemed University under Sec3 of the UGC Act 1956)
JANUARY 2011
CERTIFICATE
This is to certify that the project report entitled “A STUDY ON THE ACCEPTABILITY OF
IT OUTSOURCING IN PHARMACEUTICAL SECTOR ON BEHALF OF WIPRO
INFOTECH” is a bonafide record of work done by DIVYA GRACE (09BA131) under my
supervision and submitted in partial fulfillment for the award of the degree of Master of Business
Administration of Karunya University.
Director Research Supervisor
Viva voce held on --------------------------
Internal Examiner External Examiner
DECLARATION
I, DIVYA GRACE hereby declare that the project report entitled ‘A STUDY ON THE
ACCEPTABILITY OF IT OUTSOURCING IN PHARMACEUTICAL SECTOR ON
BEHALF OF WIPRO INFOTECH’ is a bonafide record of the original research work carried
out by me in the Department of Management studies, Karunya University and that it has not been
submitted earlier elsewhere for the award of any Degree, Diploma or Fellowship.
Place:
Date: Signature of the Candidate
ACKNOWLEDGEMENT
“With God behind us and his arms before we can face whatever lies before us”.
First of all I would like to thank God for his love, mercy and abundant
grace that he has showered upon me during my project period and preparing the report.
Next, I express my profound gratitude to Dr. C. SAMUEL JOSEPH,
Director, Karunya School of Management for providing all the facility to complete this
Project report.
I would like to extend my humble gratitude to all the lecturers and
professors of Karunya School of Management for their guidance during the course of my
project work. I express my gratitude to Mrs. R.RUMA AGNES, LECTURER, Karunya
School of Management providing guidance and the facility to carry out the study.
I acknowledge my sincere gratitude to Mr. JERO.G.DHAS, Regional
Sales Manager WIPRO INFOTECH and the employees who gave all the support,
without which the project would not be successful.
Finally I am indebted to my parents and all my friends who helped me
in the completion of the project work and this report.
CONTENTS
CHAPTERS TITLEPAGE
NO.I INTRODUCTION
1.1THEORITICAL BACKGROUND
1.2STATEMENT OF THE PROBLEM
1.3NEED FOR THE STUDY
1-4
55
II REVIEW OF LITERATURE 6-14
III INDUSTRIAL AND COMPANY PROFILE
3.1 INDUSTRY PROFILE
3.2 COMPANY PROFILE
3.3 PRODUCT PROFILE
15-18
19-28
29-31
IV RESEARCH DESIGN AND METHODOLOGY
4.1 OBJECTIVES
4.2 HYPOTHESIS
4.3 TYPE OF DESIGN
4.4 DATA COLLECTION METHOD
4.5 SAMPLE SIZE
4.6 TOOLS OF ANALYSIS
4.7 LIMITATIONS
32
32
33
33
34
35
35
V ANALYSIS AND INTERPRETATION
5.1 PERSONAL INFORMATION OF THE
RESPONDENTS
5.2 ANALYSIS OF RESULT THROUGH TABLES AND
GRAPHS
5.3 STATISTICAL ANALYSIS
36-39
40-51
52-53
VI FINDINGS,SUGGESTIONS AND
CONCLUSION
6.1 FINDINGS
6.2 SUGGESTIONS
6.3 CONCLUSION
54-55
56
57
BIBILIOGRAPHY 58
APPENDIX 59-60
LIST OF TABLES
TABLE NO
TITLE PAGE NO
5.1.1 Table showing number of employees working in the company 36
5.1.2 Table showing the annual turnover of the companies 38
5.1.3 Table showing the number of the company locations 39
5.2.1 Table showing the companies having outsourced and In-house IT
infrastructure
40
5.2.2 Table showing the number of companies outsource partial and
fully
41
5.2.3 Table showing the companies that have remote and onsite IT
service
42
5.2.4 Table showing the number of members in the IT support team 43
5.2.5 Table showing the satisfaction level with the In-house IT facilities 44
5.2.6 Table showing the major challenges faced by the In-house IT
facilities
45
5.2.7 Table showing the benefits companies want while they outsource
to an external provider
47
5.2.8 Table showing the acceptability level to outsourcing if benefits
are given
48
5.2.9 Table showing the opinion of IT heads about the option of IT
outsourcing
49
5.2.10 Table showing the reason of IT heads for not considering IT
outsourcing as good option
50
5.2.11 Table showing the reason of IT heads for considering IT
outsourcing as good option
51
5.3.1 Table showing the relationship between no of employees working
and outsourcing
52
5.3.2 Table showing the relationship between annual turnover of the
company and the outsourcing
53
LIST OF CHARTS
CHART NO
TITLE PAGE NO
2.1 IT adoption level in pharmaceutical companies 13
2.2 Asian pharmaceutical IT market demand and potential 14
5.1.1 Chart showing the number of employees working in the company 37
5.1.2 Chart showing the annual turnover of the companies 38
5.1.3 Chart showing the number of the company locations 39
5.2.1 Chart showing the companies having outsourced and In-house IT
infrastructure
40
5.2.2 Chart showing the number of companies outsource fully and
partially
41
5.2.3 Chart showing the companies that have remote and onsite IT
service
42
5.2.4 Chart showing the number of members in the IT support team. 43
5.2.5 Chart showing the satisfaction level with the In-house IT facilities 44
5.2.6 Chart showing the major challenges faced by the In-house IT
team
45
5.2.7 Chart showing the benefits the companies want while they
outsource to an external provider
47
5.2.8 Chart showing the acceptability level to outsourcing if benefits
are given
48
5.2.9 Chart showing the opinion of the IT heads about the option of IT
outsourcing
49
5.2.10 Chart showing the reason of the IT heads for not considering IT
outsourcing as good option
50
5.2.11 Chart showing the reason of the IT heads for considering IT
outsourcing as good option
51
CHAPTER I
INTRODUCTION
CHAPTER II
REVIEW OF LITERATURE
CHAPTER III
INDUSTRIAL AND COMPANY PROFILE
CHAPTER IV
RESEARCH DESIGN AND METHODOLOGY
CHAPTER V
ANALYSIS AND INTERPRETATION
CHAPTER VI
FINDINGS, SUGGESTIONS &
CONCLUSION
BIBLIOGRAPHY
APPENDIX
ABSTRACT
Outsourcing is often viewed as involving the contracting out of a business function to an external
provider. In this sense, two organizations may enter a contractual agreement involving an
exchange of services and payments. Of recent concern is the ability of businesses to outsource to
suppliers outside the nation, sometimes referred to as offshoring or offshore outsourcing. Almost
any conceivable business practice can be outsourced for any number of stated reasons.
This study was primarily undertaken to thoroughly understand the readiness to the outsourcing of
IT infrastructure in pharmaceutical sector within the Indian mid-market, which is believed to
have immense untapped potential. It was therefore, vital to understand the mindset of the people
in pharmaceutical businesses to identify the possible obstacles in the path of adoption of
outsourcing. In the process, many significant IT adoption challenges faced by the pharmaceutical
segment were noticed. It also highlights how internet-enabled technologies can help this sector in
increasing efficiency and achieving faster growth. The study has been done on behalf of the
Wipro Infotech.
Wipro (an acronym of "Western India Palm Refined Oils") started as a vegetable oil
trading company in 1947 from an old mill at Amalner, Maharashtra, India founded by Azim
Premji's father. In 1980 Wipro moved into software development and started developing
customized software packages for their hardware customers. Wipro Infotech is a subunit of
Wipro. Wipro Infotech adds value to organisation through consulting services, business
solutions, and professional services and as a total outsourcing partner
The type of the research use for this study is the Descriptive Research. The sampling unit
consists of the pharmaceutical companies in the Bangalore city and all the pharmaceutical
companies in the Bangalore city was selected for the study. A total of 80 companies were listed
and samples were collected from the fifty pharmaceutical companies. The respondents for the
study were the IT heads of the selected pharmaceutical companies. Simple percentage analysis
and correlation has been used to analyze the data
CERTIFICATE
CERTIFICATE FROM THE COMPANY
DECLARATION
ACKNOWLEDGEMENT
ABSTRACT
CONTENTS
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