prep apc sustainable packaging forum 2015

Packaging Recyclability Evaluation Portal

PREP is brought to you by

& Better packaging by design

Shaun Scallan PREP Program Manager

At kerbside

PREP Answers the Question

Which Bin does it go in?

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We help people, businesses and governments work together to protect our planet’s ability to thrive.

Our values

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A Smart Energy Initiative

Some of our PREP Subscribers

Why PREP?

• Begin with an end in mind

– More Packaging that is recyclable

– Keep materials in circulation

– Reduce landfill

– Reduce pressure on non-renewable resources

• Key users

– Packaging Designers/Specifiers/Manufacturers

– Brand owners

Benefits

• PREP users can determine the recyclability of their product’s packaging

• Can readily assess whether design variations would change recyclability

• Self-declared claims can be made with greater confidence

• Will underpin new recycling labeling scheme (watch out for first products in July 2015)

Anthony Peyton PREP Technical Director

Parameter Based Tool

The PREP assesses both the: • Technical Recyclability, and; • Whether collection services for the

material type exist – uses data from Technical Recyclability includes parameters that reflect the separation and reprocessing capabilities in Australia.

• 2 Million Visits p.a. • Council kerbside

collection data Australia wide

PREP - Details

• Browser based

• Need bill of materials & dimensions plus details of inks and glues etc

• Simple interface that minimises data entry

• Output – Recyclability Evaluation Report

– Traffic light representation

– Provides reasons if not recyclable

– PDF can be produced directly

Recyclability Stakeholders

Paper Mill Aluminium Smelter

Steel Smelter

Glass Beneficiation

Plastics Processing

Materials Recovery

Facility

Recyclate Markets

PREP – What’s in the Box

PREP

‘PREP Recyclable’ if.....

• Item is technically recyclable

• >60% of population has access to a kerbside collection service that accepts that item

PREP Recyclability Quiz

Quiz For Audiences

• Sydney

– Handcount on whiteboard

• Adelaide & Melbourne

– Turningpoint Audience response system

– Wireless Voting

Is it recyclable? Sydney Forum

Is it recyclable? Adelaide Forum

A.YES

B.NO

Is it recyclable? Melbourne Forum

A.YES

B.NO

Is it recyclable? Adelaide Forum

A. YES

B. NO

Is it recyclable? Melbourne Forum

A. YES

B. NO

Is it recyclable? Adelaide Forum

A. YES

B. NO

Is it recyclable? Melbourne Forum

A. YES

B. NO

Is it recyclable? Adelaide Forum

A. YES

B. NO

Is it recyclable? Melbourne Forum

A. YES

B. NO

Is it recyclable? Adelaide Forum

A. YES

B. NO

Is it recyclable? Melbourne Forum

A. YES

B. NO

Quiz Summary

• Significant recyclability knowledge variation

• More definitive guidance required

• PREP can help provide this guidance to brand owners, packaging designers and packaging suppliers

PREP Results Item Technical

Classification Access to Kerbside

PREP Classification

Basis

Shredded paper

Not technically Recyclable

Widely Accepted

Not Recyclable Small fragments will not be directed to paper stream at MRF

Wine cap Technically recyclable

Widely Accepted

Recyclable Will be recovered at glass beneficiation plant

Easter egg wrapper

Not technically recyclable

Less widely Accepted

Not Recyclable Two dimensional so will go to paper stream at MRF

Blue glass bottle

Technically recyclable

Widely Accepted

Recyclable Will be directed to green glass stream

Plastic coffee capsule

Not technically recyclable

Not widely accepted

Not Recyclable Coffee is the majority weight so is listed as the Primary Material

PREP DEMO

PREP Home Page

PREP Intro Offer 50% off for first 50 subscriptions (1st 12mths)

Turnover Standard Discounted # Licences

<$10m $200 $100 1

$10-100m $900 $450 3

$100-500m $1,500 $750 5

$500m-1b $3,000 $1,500 10

>$1b $7,000 $3,500 20

PREP LABEL

PREVIEW

A PREP Label has been developed, which is underpinned by the PREP assessments and is similar to the labels that have been launched in the UK, USA and South Africa. The Label will appear on Australian products from July 2015. The Adelaide and Melbourne events had a sneak preview of the PREP Label. We invite interested businesses to contact us to discuss this exciting initiative.

prep.org.au

Contacts

PREP Program Manager

• Shaun Scallan

• shaun@prep.org.au

• 0408 263 890

PREP Technical Director

• Anthony Peyton

• anthony@prep.org.au

• 0408 373 112

PREP Hotline

• 1300 764 044