responsive content and user context
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Responsive Content and User ContextMelbourne Mobile19 March, 2013
Andrew Fisher - CTO@JBA@ajfisher
How fast tech now moves
Future friendly
1. Content and context first2. User contexts3. Making content respond
Content and context first
Start small get bigger
Content first
Context first
Image (CC) flickr – Ed Yourden
Responsive experiences
What is content?
User contexts
Device shapes behaviour
Time shapes behaviour
Image (CC) flickr – Martina Photography
Location shapes behaviour
Context shapes behaviour
Image (CC) flickr – Henry Stratford
Responding to context
Change assets
Task oriented contexts
Context drives need
ANZ GoMoney
Context variables
Guide
Create structureChunk contentMeta data
Structure sets you free
Hurling chunks
Article from NY Times
Metadata
Support with metadata
Cropping hints
Out now
ajf.io/rwdmobmelb
Responsive Content and User ContextMelbourne Mobile19 March, 2013
@ajfisher (twitter, adn, github)slideshare.net/andrewjfisher
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