retail digital signage merchandising applications
Post on 20-Jun-2015
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Gallery™ Digital Signage BrightShow™ 42” Promoter for Retail
Located in…
• End of Aisle
• Store End
• By Checkout
Attractive Across Retail Segments
• Supermarkets
• Convenience Stores
• Pharmacies
• Hardware Stores
• Specialty Retailers
• Department Stores
• Discount Stores
• Kiosk Retailers
• Bowling, Recreation
• Furniture Stores
Captures the Shoppers Attentions
Studies show when customers see static messaging –
Spend 4-6 seconds
• Digital Signage – Captures attention for 10 to 15
seconds.
.. Especially where there is a link between
The message and the retail store
.. Even longer with immersion or screen experience.
• This place – based media can create a meaningful
connection with the customer
Profitably Builds Your Business at Store or Chain Level
• Sales and Gross Margin benefits from:
1. Increases same store or department sales
2. Improved product mix
3. Medium term increase in customer count
• Promotional and feature ad funding
• National or local sponsorship funding
• Local community or national advertising
• Overall studies indicate, digital signage can deliver a 4% retail
sales lift where delivered effectively
• Also potential for print costs savings
Promoter Board: Informs and Engages Shoppers and Motivates Purchase Decisions
• Dynamically displays and promotes your featured
items from local and national circulars
• Advertises nationally branded or store branded
products
• Presents strategic retail initiatives
• Presents department activities
• Showcases organization sponsorship and
philanthropic events
• Educates consumers on shopping experience
Features:
• Promotes your features and specials through this unique stand-up display
• Engages your customers as wherever placed• Attention Grabbing Graphics
• Easy to Manage and Schedule• Day Parting, Promotion & Specials• Simple Distribution of Content• Split Media Display By Region
Core Specifications:• All-In-One Rugged Steel Design• Reliable, Low Cost Operation• Secure, Locking Access Controls• Engaging Image and Video Content• Bright, Full HD Displays
BrightShow™ Promoter 42”
Ideally Located at:
• Front-end of store
• End Cap
• Front of Department
Plug & Play Technology for Fast, Easy Menu & Promo Updates
BrightShow™ Promoter
Easy CampaignCreation
Simple StoreLocationUpdates
• Plug and Play Updates by USB Flash Drive• Update can be performed by store manager• Energy saving auto on/off timer• Remotes control for volume and display setting
• Easy Playlist Builder with Animated Transitions• Complete Dayparting, Promotions and Scheduling Control• Works with industry standard picture and video formats (including DIVX, VOB, MPEG, MPEG-4, AVI)• Create Store Updates in Minutes
BrightShow™ Easy To Use Interface
USB Interface Portal&
• Simple User Updates
through USB Media
• Easy Distribution of content
through your network
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