retail digital signage merchandising applications

Post on 20-Jun-2015

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Imagine Changing In-Store Floor Display Campaigns From Anywhere!

TRANSCRIPT

Gallery™ Digital Signage BrightShow™ 42” Promoter for Retail

Located in…

• End of Aisle

• Store End

• By Checkout

Attractive Across Retail Segments

• Supermarkets

• Convenience Stores

• Pharmacies

• Hardware Stores

• Specialty Retailers

• Department Stores

• Discount Stores

• Kiosk Retailers

• Bowling, Recreation

• Furniture Stores

Captures the Shoppers Attentions

Studies show when customers see static messaging –

Spend 4-6 seconds

• Digital Signage – Captures attention for 10 to 15

seconds.

.. Especially where there is a link between

The message and the retail store

.. Even longer with immersion or screen experience.

• This place – based media can create a meaningful

connection with the customer

Profitably Builds Your Business at Store or Chain Level

• Sales and Gross Margin benefits from:

1. Increases same store or department sales

2. Improved product mix

3. Medium term increase in customer count

• Promotional and feature ad funding

• National or local sponsorship funding

• Local community or national advertising

• Overall studies indicate, digital signage can deliver a 4% retail

sales lift where delivered effectively

• Also potential for print costs savings

Promoter Board: Informs and Engages Shoppers and Motivates Purchase Decisions

• Dynamically displays and promotes your featured

items from local and national circulars

• Advertises nationally branded or store branded

products

• Presents strategic retail initiatives

• Presents department activities

• Showcases organization sponsorship and

philanthropic events

• Educates consumers on shopping experience

Features:

• Promotes your features and specials through this unique stand-up display

• Engages your customers as wherever placed• Attention Grabbing Graphics

• Easy to Manage and Schedule• Day Parting, Promotion & Specials• Simple Distribution of Content• Split Media Display By Region

Core Specifications:• All-In-One Rugged Steel Design• Reliable, Low Cost Operation• Secure, Locking Access Controls• Engaging Image and Video Content• Bright, Full HD Displays

BrightShow™ Promoter 42”

Ideally Located at:

• Front-end of store

• End Cap

• Front of Department

Plug & Play Technology for Fast, Easy Menu & Promo Updates

BrightShow™ Promoter

Easy CampaignCreation

Simple StoreLocationUpdates

• Plug and Play Updates by USB Flash Drive• Update can be performed by store manager• Energy saving auto on/off timer• Remotes control for volume and display setting

• Easy Playlist Builder with Animated Transitions• Complete Dayparting, Promotions and Scheduling Control• Works with industry standard picture and video formats (including DIVX, VOB, MPEG, MPEG-4, AVI)• Create Store Updates in Minutes

BrightShow™ Easy To Use Interface

USB Interface Portal&

• Simple User Updates

through USB Media

• Easy Distribution of content

through your network

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