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Post on 12-Jul-2015
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2013 Groundbreaking
Travelholic’sEssential:AtlantisAtlantisAtlantisAtlantis
Presented by Tina Shin
Table of Contents• Name
• Access
• Membership
• Profile
• Posting
• Why Atlantis?
The Name: Atlantis
• Catchy yet meaningful
• Atlanta = a map
• Atlantis = a paradise• eg) I just atlantised my picture from Germany!
Access to Atlantis• Website (www.atlantis.com)
• Mobile Application
Becoming a Member
• SPEED
• Username + Birthday + Email Address
• = exclusive membership to Atlantis
Setting up a Profile
• Users will...
• 1) answer a few questions
• 2) be recommended users of similar tastes
Profile
Posting on Atlantis• Picture
• Ratings (0-10 scale)
• Comment (max 100 characters)
• GPS
• Recommendee
• Pre-set Categories
Monetarizing Atlantis I• Personalize Backgrounds and Stickers
Monetarize Atlantis II
• $2.99 for adding 10 more recommendees
• $9.99 for adding 50 more recommendees
• “Featured” places
Why Atlantis?
• Targeted at rich travelers in 20s-40s
• Provide free access yet make profits from monetarizing
• Fulfill people’s desire to show and share
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