social media – an invaluable way to elevate your brand

Craig Marshall, Century 21 Cordeau Marshall

SOCIAL MEDIA An Invaluable Way to Elevate Your Brand

Century 21 Cordeau Marshall !  The Century 21 Cordeau

Marshall Group consists of five offices on Sydney’s North Shore and one office in Sydney’s Eastern Suburbs, all working together as one strong team.

!  We are celebrating 30 successful years in Real Estate, over which time we have built up to be the number one franchise in our area and the largest franchise within CENTURY 21 Australia.

TODAY PEOPLE KNOW MORE ABOUT YOU

than you know about them

Staff Profile Views

335

407

355

505

319

500

633

512

622

561

670

783

Michelle Placks

James Levy

William Chan

Stephanie Hearne

C21 Australia (same 12 months) Jan 2014 - Today Jul 2013 - Jan 2014

1800

1276

1658

1468

Social Media

Let your brand’s personality

shine on Social Media

Social Media has become the #1 activity on the web

One in two Australians have a Facebook page and check it

every single day

The Cordeau Marshall Blog

!  274 people visited our blog in July 2014 to access localised real estate news, predictions and debates

!  craigmarshallc21.com

Facebook growth Aug 2013 - Today

16.8 times more ‘likes’

Our Facebook posts reach 2,800 people every week

THE POWER OF VIDEO

Meet the team VIDEO

The Power of Video

The cost of paper advertising versus

The longevity of video advertising

The Power of Video

The North Shore Times

Half page $1,415 Full page $2,601

Analytics Jan 2013 – Jul 2013

12.8 hours watched

Videos: 171 Lifetime views: 24,259

Analytics Jul 2013 – Jan 2014

89.6 hours watched

Videos: 171 Lifetime views: 24,259

Analytics Jan 2014 – Today

437.2 hours watched

Videos: 171 Lifetime views: 24,259

26233

5380

770

19893

4648

700

Jan 2014 - Today

Jun 2013 - Jan 2014

Jan 2013 - Jun 2013

Views Minutes

Growth

28 times more views 34 times more minutes watched

Adaptable display

The inspiration behind our videos

Website Analytics !  Pageviews !  New versus returning visitors !  Demographics !  Average session times !  Location !  Content drilldown

TODAY PEOPLE KNOW MORE ABOUT YOU

than you know about them