solar battery
Post on 21-Mar-2017
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Looking at the futur
Solar charger
Welcome to the Product
Launch
Our goal is to put renewable energy solutions literally in the hands of millions of people world wide –bringing clean and affordable energy to every person who needs it regardless of geography or economic standing.
Aim
New Idea : Generate profit and adress a
need
A solution for all your power problems
A solar charger that charges all your electronic devices like :
MobileDigital camerasSmart PhoneiPodMP3Laptops
What’s The Solar charger
?
Marketing objectives:
• To create product awareness among consumers• To achieve sales of 2 units in the 1st year of operation• To create multiple distribution channels
Financial objectives :
• To achieve breakeven in the initial year of its inception
Objectives
The right mix of 4PS’ is the success of our marketing
What’s Solar ?
Multi utility charger running on a solar system
What does it offer ?
High mobility users, places having electricity shortages, devices requiring high power consumption
Product
No more low battery •Saying goodbye to all your “battery low” light blinking is what the solar chargers are all about
• Charges all your gizmos gadgets from mobile to iPods
With Solar No charger
No electricity No plug pointNo battery
PromotionRadio chanel Hoardings
P rice
Estimation Raw material costs : 40% of product selling priceOther expense costs : 45% of product selling price
Place
Retail sales:To target to 1500 retailers by offering high margins on achieving sales volume.
• Bulk sales:Targeting ALCATEL in a tie up to sell our product through its distribution channels
• Direct marketing:
Employment of competitive sales force to increase brand awareness and direct sales
SOLAThank you
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