strategic mgt- p&g

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•Introduction•Vision & mission•SWOT analysis•Major competitors•PESTLE analysis•Future strategies•Shiksha•Conclusion•Bibliography

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•William procter (candlemaker)•James gamble (soapmaker)

•October 31, 1837

•82.55 billion US$ (2011)

•Touching lives, improving life.

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•Be, and be recognized as, the best consumer products and services company in the world.

•We will provide branded products and services of superior quality and value that improve the life’s of the world’s customer, now and generation to come.

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•Strong focus on Research and development.

• Leading market position.

• Diversified product portfolio.

• Strong brand portfolio.

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•300 brands available in 180 countries.

•Employing 1,25,000 people globally.

•24 brands having annual sales of billion dollars.

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•Employment of foreign based local management .

•Lack of effective distribution system.

•Increasing instances of product recalls.

•Depending on wal-mart stores for majority of its revenue.

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•To tap rural market.

•Increase penetration strategy.

•Mergers and acquisitions.

•Growing in Indian FMCG market.

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•Intense and increasing competition from other FMCG companies.

•Competition from unbranded and local products.

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•The P&G Political Action Committee(P&G PAC).

•P&G PAC operations are transparent and compliant with all applicable laws.

•P&G PAC contribution to candidates in 2006.

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•Type: Public co.

•Industry: Consumer goods and personal care

•Area served: world wide

•Total assets: US$ 138.35 billion (2011)

•Total equity: US$ 68.00 billion (2011)

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Working environment of P&G:

•To build an working environment that welcomes and embraces diversity.

•Focused diversity training.

•Employee surveys, culture sensing and diverse leadership networks

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•Robert McDonald is a CEO on a missionto make Procter & Gamble the most technologically enabled business in the world.

For following things:•Maintaining relationships with retailers.

•Building brands.

•Interaction with customers.

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•P&G supports the goals of Climate R.E.S.O.L.V.E. (Responsible Environmental Steps, Opportunities to Lead by Voluntary Efforts). •Help consumers to reduce their own GHG (green house gas) emissions.

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Raw Material &packaging

Materials for recycling revenue2.36%

Non-hazardousSolid waste1.54%

HazardousSolid waste0.21%

Air emission0.07%

WaterEmission0.09%

Energy 79.2 million gigajoules

95.72%Finishedproduct

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•Compliance issues.

•Non-compliance issues.

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•To retain customer loyalty.

•To reduce harmful biological effects.

•To build up reputation with consumers.

•Sustainable innovations.

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•P&G launches shiksha which focuses on helping marginalized children access their right to education.

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•http://www.pg.com/en_IN/

•http://www.ukessays.com/essays/business/strategic-analysis-of-procter-and-gamble.php

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