su-tv.co.uk strategy presentation

In our first year, we want to win one award from the NASTA (National Student Television Association)

x

Creating a secure structure that has clear remits

K

We want the station to thrive after we graduate

ZCommercial ventures that will make the station profitable and can re-invest in new technology

We’ll be starting on a shoestring budget, but that doesn’t mean we can’t use advanced technology

Creating engaging programming that people want to tune into

b 8

5

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Let’s begin!

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Phone: 01792 29(5 988) | e-mail: media@swansea-union.co.uk

OUR PLAN

OTHER TV STATIONS

TV SHOWS

FUTURE PLANS

MONEY PLANS

SHOWCASES

REVIEW

x K

Z

b

COFFEE BREAK

In our first year, we want to win an award from the NaSTA(National Student Television Association)

x[

Phone: 01792 29(5 988) | e-mail: media@swansea-union.co.uk

• To launch a successful student television station

• To make the station sustainable for the future

• To create engaging and interesting programming

SU-TV.co.uk

Phone: 01792 29(5 988) | e-mail: media@swansea-union.co.uk

• Create a Union service with a budget

• Recruit 50 members at Freshers’

• Win an award from NaSTA

AIM: To launch a successful student television station

Phone: 01792 29(5 988) | e-mail: media@swansea-union.co.uk

• Create handover packs

• Create best practice documents

• Train first & second years as a priority

AIM: To make the station sustainable for the future

Phone: 01792 29(5 988) | e-mail: media@swansea-union.co.uk

• Host focus groups with students to gauge feedback

• Gain 80%+ positive feedback on videos

• Create four series, each releasing a video every month

AIM: To create engaging and interesting programming

Making sure the station can function well

K

Phone: 01792 29(5 988) | e-mail: media@swansea-union.co.uk

www.cardiffstudentmedia.co.uk/cutv

Station

Manager

Head of

production

Co-Head

of music

Co-Head

of musicSocial Sec

Phone: 01792 29(5 988) | e-mail: media@swansea-union.co.uk

www.susu.tv

Station

Manager

SUSU

Production

Original

Production

Commercial

ProjectsTechnical Operations

Brand &

MarketingSocial Sec

Assisstant

Manager

Phone: 01792 29(5 988) | e-mail: media@swansea-union.co.uk

democratically elected as a society

Station

Manager

Secretary TreasurerEvents &

Engagement

Programming

Director

Deputy Station

Manager

Phone: 01792 29(5 988) | e-mail: media@swansea-union.co.uk

• Day-to-day running of the station

• Representative to the Union & NaSTA

• Ultimately responsible for all content

• Deals with disputes

• Organise live feeds

station management

• Supports Station Manager

• Responsible for equipment

• Commercial ventures

• Society development

• Organise live feeds

Phone: 01792 29(5 988) | e-mail: media@swansea-union.co.uk

• Organise socials

• Organise fundraisers

• Weekly emails

• Point of call for students

• Promoting

• Publicity

• Open Broadcasts

executive committee

• Continuity

• Deadlines

• Point of call for channel heads

• Uploading content to website

• Co-ordinate who would edit

• Picking presenters

Phone: 01792 29(5 988) | e-mail: media@swansea-union.co.uk

• Branding

• Administer events

• Taking minutes

• Risk assessments

• Liaise with Rosie & societies

• Filming permits

• Media releases

executive committee

• Carrying out the budget

• Handing transactions

• Charity fundraising ideas

• Liaise with each director/programme to check funding status

Phone: 01792 29(5 988) | e-mail: media@swansea-union.co.uk

chosen by committee

Programming

Director

News Director Sport Director Factual DirectorEntertainment

Director

Cultural/Societies

Director

Phone: 01792 29(5 988) | e-mail: media@swansea-union.co.uk

directors responsibilities

News

Head of Elections

sub-committee

Visualising news

updates

Script writing

Sports

Head of the

Varsity sub-

committee

Sports Recap

Co-ordinating

sports events

Factual

Student

documentaries

Careers and

employability

Technology/

gadets/games

Entertainment

Head of the

Freshers’ sub-

committee

Original TV

Shows

Student remakes

Culture/

Societies

Liaising with

societies of

filming of events

Promotional

videos

Recording

Performing Arts

societies

Phone: 01792 29(5 988) | e-mail: media@swansea-union.co.uk

potential programming

•Two teams of students

•Judged by Kay Byrne

•Ready, Steady, Cook parody

Cookery Show

•Panel Show

•Have I Got News For You parody

HIGUNFY

•Interviews

•Sofa style

•Full Time Officers

Chat Show

• Fortnightly video updates

• Accompany the Waterfront

News Updates

• Weekly updates

• Match highlights

• Interviews

Sports Recaps

• Student Sex Workers

• South Wales Police

Chris Flynn’s Documentaries

Commercial ventures that will make the station profitable and can re-invest in new technology

Phone: 01792 29(5 988) | e-mail: media@swansea-union.co.uk

Enabling SU Societies to engage with their members/the public through interesting video updates, adverts or event recording. Heavily subsidised.

Political campaigns, university marketing and internal university departmental advertising. Somewhat subsidised.

Offering video advert creation to local businesses at reasonable rates. Link to advertising in the Union, perhaps as an all-in-one package

Hiring time from members through freelance websites would gain experience for and produce revenue

making money

H

Phone: 01792 29(5 988) | e-mail: media@swansea-union.co.uk

making money

Writing for screen is different from

newspaper or radio work and requires

creative flair

Capturing the moment from every angle is the mark of

a good camera operator

The most rewarding is taking footage and turning into a polished product

Uploading, rendering, storage

and delivery is a very technical job

Ñ

Phone: 01792 29(5 988) | e-mail: media@swansea-union.co.uk

making money

Money into station account to re-invest

Membership rewards

Expenses for each project

Advertising cut to SU

Phone: 01792 29(5 988) | e-mail: media@swansea-union.co.uk

how stuff gets done

(dialog & tender)

scriptwriting, storyboards,

filming

post production

render

Y

We want the station to thrive after we graduate

Z

a

Phone: 01792 29(5 988) | e-mail: media@swansea-union.co.uk

• Create handover packs

• Create best practice documents

• Train first & second years as a priority

AIM: To make the station sustainable for the future

Phone: 01792 29(5 988) | e-mail: media@swansea-union.co.uk

By the time myself and Samantha graduate, we would like to fill every position and even add a few, such as someone dedicated to equipment

Rewards for society work would be groundbreaking and this would increase retention and drive up membership

our vision

We’ll be starting on a shoestring budget, but that doesn’t mean we can’t use advanced technology

Phone: 01792 29(5 988) | e-mail: media@swansea-union.co.uk

Requirements: portable machine with firewire inputs. SUCS have got two laptops capable of this

Website and social media would point to YouTube to increase mobile participation

objectives

Phone: 01792 29(5 988) | e-mail: media@swansea-union.co.uk

An online tvtheme with a

simplistic font

A digital tvtheme with handwritten

font

Simplistic and professional

looking lightbulb icon

Colourful and friendly font with digital

screen breaking away

Phone: 01792 29(5 988) | e-mail: media@swansea-union.co.uk

• Increase in mobile media consumption

• Responsive website

• Designed for mobile & tablet

• YouTube for best video streaming

• Finding suitable host for live streams

moving into the future

Phone: 01792 29(5 988) | e-mail: media@swansea-union.co.uk

• TVs on campus

• SubTV?

• Online

• Mobile

• Projectors/screens at events

• Freshers’

where we want to broadcast

Creating engaging programming that people want to tune into

b

Phone: 01792 29(5 988) | e-mail: media@swansea-union.co.uk

• Host focus groups with students to gauge feedback

• Gain 80%+ positive feedback on videos

• Create four series, each releasing a video every month

AIM: To create engaging and interesting programming

Discussion time

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