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info.nl goes SXSWimpressions

Photography by Local Androids

We are:

Iskander Smit - @iskandr Rene Samsen - @renesamsen

Won van Kalsbeek - @wonvankalsbeek

https://vimeo.com/91069015

AMS

Salons: every 1st Friday, starting April 1, next conference December 2, 2016

Tool: development

Research & valorisation with TaSST projectPhotography by Local Androids, Model Leonie Baauw

making IoT work

connectable .io

Austin eXperience

Statistics SXSW Interactive

1.250 sessies

3,825 participants from 85 foreign countries

2.700 speakers

Media in Attendance: 3,389

Exhibition

Form follows me

Form follows function

Form follows emotion

Form follows me

Digital self

Living two lives

Intergrated reality

Sell 1 computer for $1000,-

Sell 1000 computer for $1,-

Single function computers

Single function computers

New responsibilities designers

Iron Man Interfaces, next generation interfaces

Zero learning curve computing

VR vs AR

“Computers are so amazing we forget about who terrible they are”

- Meron Gribetz

New role designers

Human-Centered Design: Why Empathy Isn't EnoughDesigning Experiences Offline and Online

Happiness = reality - expectations

“Now that we can do anything, what should we do?”

- Bill Buxton

Design for friction

Design for skill-building

Design for skill-building

Design for collisions

Design for collisions

Design for self-reflection

Design for self-reflection

Design for confrontation

New duty designers

Get the Message! The Rise of Conversational UI

Social media vs messaging apps

App design vs Bot design

“Kids, today, think every screen is a touchscreen. Tomorrow they will be expecting any machine to answer like Siri”

- Chris Messina

New opportunities designers

Personal insights

SapientNitro

Share the storyData drivenCaring for the end user

Airbnb

Share the storyData driven designCaring for end user

Netflix

FrustrationsData driven designCaring for end user

Teams

New responsibilities designers New role designers New duty designers

New opportunities designers

2016. The year of BigAI Reflections on SXSW, Iskander Smit

And a year of new interactions

Parihug

The AlphaGo Moment

January 2016 tipping point: Google AIs beat number 1 Go PlayerThe moment Artificial Intelligence became more than just a helpful tool

But it is a bumpy road

Tay.ai of Microsoft discontinued after turning into a racist

The Conversational UI

Uber in Messenger

Works 2 ways: computers understand people

communication, and people become more

understanding of computer logic.

Uber via Amazon EchoThe Verge:https://www.youtube.com/watch?v=o26xCTP6n2Q

We are going from utilities to service. Phone as portal into the service. App

design becomes service design

”“Speaking to things

the next generation will do withWhat this generation does with touch,

Chris Messina, Uber, SXSW 2016

conversations with things

Grote titel van twee regelsOndertitel van maximaal 1 regel

Jibo

Is it human or is it a bot? We don’t know. The bots become part of the

life. Is it human if you have a relation?

IoT is crucial for conversational UI. Use everything that is available to

understand the user.

It’s a machine world

On machine learning

A new paradigm

Machine learning for designers

We are still far away from real understanding AIs. Big data is not enough. Other concepts needed

The AI should be designed by designers not (only) engineers optimising existing processes.

Robots

Asian domination

What is a robot? Is everything AI a robot? Or should it have a kind of presence and act. Does it matter?

Becoming our next best friend?

Robots have a low status as servants/slaves.

Research Wendy Ju

Wearables? Fashion tech.

Grote titel van twee regelsOndertitel van maximaal 1 regel

Grote titel van twee regelsOndertitel van maximaal 1 regel

Haptics, notifications are the killer function for wearables. Not from yourself per se but on a distance

Adaptive & haptic products

Workshop

You need to make wearables that make it possible to create meaning

with it. Making sense out of the sensor.

Looking forward to 2017

The Hardware Startup

Is hard.

Hardware then and now. It becomes more lean and flexible like software. In it’s own way.

The Hardware Startup

Hardware as a platform

Every product

Product as a platform

Bosch SoftTec

Product as a platform

Home Depot

To conclude

Everything AI

Partnering with our technology

Using unintended interfaces

Post digital has arrived and IoT found its meaning

Thanks!

Get in touch with us!

contact@info.nl | t: +31 20 530 91 00 St. Antoniesbreestraat 16

1011 HB Amsterdam, The Netherlands

www.info.nl

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