target audience community influencers using a star, mark materials/activities that are the same...

Target Audience Community Influencers

• Using a STAR, mark materials/activities that are the same across all 3 of your lists: TA, CM, and KI.

• Using a SQUARE, mark materials/activities that are the same in the TA and Commty columns only.

• Using a TRIANGLE, mark materials/activities that are the same in the TA and KI columns only.

• Using an ARROW, mark materials/activities that are the same in the Commty and KI columns only.

Target AudienceCommunityMobilization

Key Influencers

What criteria did you use when selecting your materials and activities?

What % of your list falls into the following categories:

Printed MaterialsGive-aways

Activities or InterpersonalMass Media

Do you feel it has the right balance?

Which materials or activities will be seen by the most number of people throughout your

municipality?

Which of your materials/activities will provide your audience with the most amount of

information?

Which of your materials/activities will allow for the most amount of repetition?

Which material or activity will take the longest to produce?

Which material or activity will require a bidding process by your organization?

Which material or activity will cost you the most?

Will it be worth it?

Which material or activity will take the most amount of time and energy?