technology largely unseen - but on the radar

Peter Cochrane

COCHRANE a s s o c i a t e s

ca-global.org

Largely Unseen... ...but on the radar !

cochrane.org.uk

Tuesday, 7 February 12

Context, context! My kingdom for Context!

Richard The Third Act 5, scene 4, 7–10

With apologies to William Shakespear

Sustainability cannot be realised with old technologies and old industry models...

Changing all the light bulbs and tinkering at the edges won’t cure this problem..

We have to stop doing things like this and find planet (and p e o p l e ) f r i e n d l y alternatives...

Underu sed v i deo conference is a sign of the lack of network b a n d w i d t h a n d connectivity...

...it does not signify a lack of need, demand, or suitable technology !

Home, remote, and working on the move are obvious winners too...

...but only if you can get the bandwidth and connectivity you need...

But there is widespread f r u s t r a t i o n a t t h e extremely low bandwidth and poor connectivity available today ...

It undermines and p r e v e n t s t h e widespread use of the latest technologies...

< 7 % of internet ready TV sets can gain access at sufficient speed to be useable...

I collected these test results over the past year as I t r a v e l l e d t h e planet...

But IT is

not an asy

mmetric

world !!

Global average

Bandwidth & connectivity present the ultimate road block to our progress...

Our future and that of the planet lies in the hands of new technologies and new models for industry and society...

I only have time to illustrate this with a few samples of some of the biggest changes on the horizon....

It all hinges on the the next tech hot spot.... ...and the next industrial revolution

BioNano

IT + AI

This is where all the real action is going to be

Moving on from bulk materials and the d e s t r u c t i o n o f resources...

. . . 3 D p r i n t i n g i s g o i n g mainstream in industry... and soon it will be in every office

and home

It is revolutionising the way we think of design & production... ...enabling new ways to realize complex s t ruc tures , and

integrated components...

Software

Networks

Access

Hardware

Design

Development

Distribution

Innovation

Bridging the organic and the biological to create new materials and capabilities...

Programming materials to form 3D objects of predefined shape & function...

Back to the plot !

Nothing is static for long: technology, networks and people...

Everything now tends toward the complex, is inter-connected, making causality difficult to establish - and is mostly impossible...

...what drives what is no longer simple or clear

Technological change is a lways a one way process...

...there is never any going b a c k w i t h o u t h u ge penalties !

Unequals

Worlds apart - a completely new paradigm!

Mobile technology has enabled new ways of wo r k i n g , p l ay a n d industries...

So, what happens next ?

Social media leads to social selling...

GPS + Loca

tion Based Serv

ices sees

virtual fr

iends beco

me ‘really

close’..

Your mobile device will know more and more about you day by day !

Where you are ?Where you have been ?Where you are likely to be going to ?Who you have met ?Who you are going to meet ?Who you call ?Who calls you ?Who you TXT - IM - Link ?All your contactsAll your urlsAll you passwordsWhat you are doing now ?What have you done in the past ?What games you play ?What apps you use ?What music you listen to...?What you watch...?What you read...?++++++++++

Incramentalism ?

This really isn’t the next step - it really isn’t !!

The wider problem - cards galore!

IDPass

DebitCreditGuidesLoyaltyMedical

LicencesInsurancesInstitutions

Quick NotesMemberships

++++++++++

How many more can you cope with?Just manage my life for me!

iCards

If cards go from swipe to contactless...and that is all, then there will be another...

...only this time it will really hurt!

Tagging for life

Chunky technology

PrettyJewelry

Limited information

Cradleto Grave

Chips and tags on and in everythingincluding goods, animals & people

Everything & everyone will be connected and communicating...

. . . a n d i n c r e a s i n g l y mobile...

MetaData will be the f u t u r e f o c u s o f business, care and government ...

...and it is where the £, $, € will migrate !

BUT a growing comp lex i t y w i l l d e m a n d m o r e speed and more connectivity...

The technologies of the past can ’t cut the mustard...they really can’t...

...the future demands s ome t h i n g ra d i c a l l y different...a new approach that can deliver...

And we won’t find the solution in the museum...

The biggest challenges facing any industry ?

• History

• Old mindsets

• Old models

• Existing operations

• Vested interests

• Change

It is time to be thinking different...

A existence theorem... a company with a vision and a plan...

. . .FTTH @ an initial 1Gbit/s both ways open to a l l u s e r s a n d a l l networks...

FTTH + 3G + WiFiopen access in the customers box...

Mountain View& GoogleNet

… a different model and new threat to the Mobile Industry???

What would all this mean for the UK ?

22M of these...

55k of these...

Big bandwidthover 10m

Thin bandwidthover 1 - 10km

TV Optical

Mobile

We have devices & processing power to do & access more than ever before

Sensors RFID

Number Tx of devicesMW

Distance & Power

Mobiles3/4/5G

WiFi/Max100ks

100% The need for regulation and control ~ 0%

The spectrum myth… …it is in short supply!

Actually

it is m

ostly unused

City of Chicago study <17% of commercial spectrum used

We now have the technology to deliver an infinity of wireless bandwidth to almost any location...all the old limiters have gone!

FreeViewSatTVDVD

Entertainment & IT connected & configured using 60GHz.

Broadband Server + back up store+ CD & DVD + movie store+ Integral 60GHz + WiFi+ BlueTooth + 3 + 4G

mobile2.5/3G

~60GHz

mobile

Hub/Switch

Server

Router

Old wires and boxes view

New access cloud perception

A cloud of connectivity

Mobile migration

“Hardwear”

It hurts when I sit down!

Chunky technology

PrettyJewelry

Mobile migration...

Gen Y = most connected, networked, participative and technically engaged generation ever…

Or as the older generation might see them...

- Any platform

- Any device

- Any OS

- Any Application

- An entirely different expectation! - Socially aware and connected

- Unwilling to tow the IT Dept line

- Provide and own their own IT and apps

>20 years of living on line

And IT Dept’s will not be able to do this any more…

Creativity is now at the edge, out of control, open, & distributed...

...and it is connectivity and bandwidth hungry

Thank You

ca-global.orgcochrane.org.uk

COCHRANE a s s o c i a t e s

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