the big win: stop playing small-ball with your cloud strategy

THE AGILE IT PLATFORM

The Big WinStop Playing Small-Ball with Your Cloud StrategyDave RobertsVice-President, Strategydave.roberts@servicemesh.comPersonal Twitter: @sandhillstratCompany Twitter: @servicemesh

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ServiceMesh Corporate Background

• Provider of enterprise-class “solution delivery lifecycle management” software for Fortune 500 / Global 2000 clients

• Customers include some of the world’s largest and most sophisticated companies in:– Financial services– Health care– Consumer– Other IT-intensive industries

• Global presence, headquartered in Los Angeles with offices in Austin, London,New York, Sydney, and Washington D.C.

3X revenue growth in 20103rd consecutive year of profitability

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Why?

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A Look Back at a Decade of IT Evolution

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10 Years Ago

Developer IT Department

1 Request

3 Approved

Manager

2 OK?

Vendor

4 Purchase Order

5 Shipment

6 Installation and Configuration

7 Ready

Total Time: ~12 – 16 Weeks

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5 Years Ago: Virtualization

Developer

Manager

IT Department

1 Request

3 Approved

2 OK?

5 Ready

Total Time: ~1 Week

4 Create VM

VM Provisioning

Tool

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3 Years Ago: Cloud

Developer

Manager

IT Department

1 Request

3 Approved

2 OK?

5 Ready

Total Time: ~1 Week

4 Create instance

Cloud Provisioning

Tool

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Self-Service Portal

1 Year Ago: Self-Service Portal

Developer IT Department

1 Request

3 Ready

Total Time: ~1 Hour*

2 Create instance

Cloud Provisioning

Tool

* M – F, 8:30a – 5:30p

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Self-Service Portal

Today: Self-Service Portal + Automated Orchestration

Developer IT Department

2 Request

4 Ready

Total Time: 5 minutes

3 Create instance

Orchestration

1 Create service offerings

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Conventional Cloud Thinking:

1 Cloud is cheaper.

2 Cloud is more agile.

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All this is “small ball.”

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Small Ball:Minor LeagueJunior Varsity

Doesn’t Really Matter

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Technology WavesCa

pabi

lities

/ B

usin

ess

Valu

e

Time

~10 - 15 Years

Intense Value Creation

Incremental Improvement

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Technology WavesCa

pabi

lities

/ B

usin

ess

Valu

e

Time

1980s: Personal Computing

2010s: Cloud

1995: The Web

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Technology WavesCa

pabi

lities

/ B

usin

ess

Valu

e

Time

2010s: Cloud

Fortunes are wonand lost here

1995: The Web

1980s: Personal Computing

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Technology WavesCa

pabi

lities

/ B

usin

ess

Valu

e

Time

2010s: Cloud

Winners enforcethe status quo

1995: The Web

1980s: Personal Computing

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Lesson:Big value capture happens

during rapid technology adoption

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Value Capture:

Market ShareRevenue

Profitability

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Your Market ShareYour Revenue

Your Profitability

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Think about the Web…

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Winners:

“Let’s use the web to change the way we engage with our customers and

transact business.”

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Losers:

“Let’s buy a server and put up a home page.”

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$37B revenue

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Bankrupt

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Agile IT and cloud computing are at least as transformational

to enterprises as the web.

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But, most of us are playingsmall ball.

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Problem: Narrow View

IT Department

1

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Machine and operations arbitrage is thin.

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vs.

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IT Operations Automation≠

Business Agility.

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Solution: Focus on theSolution Delivery Lifecycle

IT DepartmentCustomer Sales Marketing BusinessAnalyst

Developer

Business Unit

Optimize the overall Solution Delivery Lifecycle

1

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Lowering cost/effort/hassle results in more experiments.

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Fast fail

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Test:

Did you alter your company’s earnings per share?

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Test:

Did you alter your company’s earnings per share

for the better?

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Problem: Generic Offerings,Limited Synergy

IT Department

2

Self-Service Portal

1 Create service offerings

Developer

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“You can have any color you want as long as it’s black.”

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Business units are tempted to bypass IT.

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Solution: Embrace Collaboration

IT Department

2Developers Application

Architect

ProductManager

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Self-Service Portal

+Orchestration

Problem: Diverse User Base with Diverse Hybrid Clouds Creates Governance Holes3

Development

Operations

Hybrid Clouds

ProductPlanning

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Simple role-based access control is not enough.

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ProductPlanning

Development

Operations

Solution: Advanced Policy Management3

1 Create policies

2 Enforcement and Audit

Hybrid Clouds

IT SecurityAudit /

Governance

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Your Challenge

1 Focus on the Solution Delivery Lifecycle.

2 Embrace collaboration.

3 Empower all users with advanced policy management.

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Big finish

Cue the blatant product plug…

ServiceMesh Agility Platform™Transforming the Solution Delivery Lifecycle

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PaaSProviders

Secure Public

External Private

Internal Private

GovernanceSecurityPolicy

Agility Planner™Inventory, profile, prioritize

Plan

Build

Agility CenterPoint™Subscribe, collaborate, assess

Share

Agility Manager™Provision, manage, monitor

Run

Agility Access™Identity Federation

IdentityAnalysts andProject Mgrs

Developers & Architects

Dev, Arch, Proj Mgrs, Admin

Dev, Operations, & Admin

Admin & Operations

SaaSProviders

Managem

ent

Agility Designer™Assemble, validate, publish

Proprietary & Confidential

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Dave RobertsVice President, Strategy

Email: dave.roberts@servicemesh.comWeb: http://www.servicemesh.com/Company Twitter: @servicemeshPersonal Twitter: @sandhillstrat

Thank you