the challenges of digitalization and big data from the...
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The challenges of Digitalization and Big Data from the John Deere Perspective Christophe Gossard, Strategic Standards Manager for Europe
Content
• Challenges for Agriculture
• The Journey of Integrated Solutions
• How did we succeed?
• Cloud-based Connectivity / Farming 4.0
• Vertical and horizontal approach
• Summary
2 Gossard| Digitalisierung in der Landwirtschaft, ETSI | November 2016
Challenges for Agriculture
3 Gossard| Digitalisierung in der Landwirtschaft, ETSI | November 2016
Challenges for Farming Industry
Limited Ressources
Land
Water
Nutrients
People
Population
Growth
Diet
Digitalization (Smart Farming)
4 Gossard| Digitalisierung in der Landwirtschaft, ETSI | November 2016
Digitalization / Smart Farming
Use of modern automation and information technology to increase the productivity and efficiency of modern farming in a sustainable way with minimal impact on the environment
5 | Gossard,| JD AIOTI WG6 | February 2017
The Journey of Integrated Solutions
6 | Gossard,| JD AIOTI WG6 | February 2017
1.Product
2. Smart Product
3. Smart, Connected Product
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+
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The Journey of Integrated Solutions
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1.Product
2. Smart Product
3. Smart, Connected Product
+
+
+
4. Product System
5. System of Systems
Farming
4.0
| Gossard,| JD AIOTI WG6 | February 2017
Telemetry as Basis for Smart Digital Farming
8 | Gossard,| JD AIOTI WG6 | February 2017
Example of inter-connectivity
| Gossard,| JD AIOTI WG6 | February 2017 9
o https://www.youtube.com/watch?v=oRHsJQElpys
How did we succeed?
10 | Gossard,| JD AIOTI WG6 | February 2017
Current framework for IoT
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• There are already more than 600 closely related standards in the IoT area.
• It is essential to first clearly map all relevant standards to help manufacturers of agriculture equipment and innovators and standard setters navigate this complexity.
The agriculture sector has done this effort.
| Gossard,| JD AIOTI WG6 | February 2017
AEF Web Page
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http://www.aef-online.org
| Gossard,| JD AIOTI WG6 | February 2017
Cloud-based Connectivity
Farming 4.0
13 | Gossard,| JD AIOTI WG6 | February 2017
Cloud-based Connectivity
14
7050, 7080 Forage Harvesters
R4030, R4038 4630 ,4730, 4830 4940 Sprayers
8030 & 8R/RT Tractors
9030 & 9R/RT Tractors
John Deere Operations Center
7760 Cotton Picker
W235 Windrower
7030 & 7R Tractors
6030 & 6R Tractors
S, T, W Series Combines
MTG in base machine since 2012 > 100.000 Ag machines with
cellular modem
| Gossard,| JD AIOTI WG6 | February 2017
MyJohnDeere Operation Center
15 | Gossard,| JD AIOTI WG6 | February 2017
Cloud-based Connectivity
Seed
Chemicals
Weather
Consultants
Food
Processors
Food Retailers
16 | Gossard,| JD AIOTI WG6 | February 2017
Vertical and horizontal approach
17 | Gossard,| JD AIOTI WG6 | February 2017
Home/Building Manufacturing/
Industry Automation
Vehicular/
Transportation
Horizontal/Telecommunication
Open Automotive
Alliance
Healthcare Energy Wearables Farming/
Agrifood Cities
IoT SDOs and Alliances Landscape (Vertical and Horizontal Domains)
AIOTI AIOTI AIOTI AIOTI AIOTI
AIOTI
AIOTI AIOTI AIOTI
Source: AIOTI WG3 (IoT Standardisation) – Release 2.5
NB-IoT
Forum
Open
Connectivity
Foundation
18 | Gossard,| JD AIOTI WG6 | February 2017
Summary
19 | Gossard,| JD AIOTI WG6 | February 2017
Summary
• Digitalization in agriculture will play a key role to address the needs for food of our growing population in a sustainable way.
• We are already in the middle of the digitalization of Agricultural machinery.
• More and more players provide services and offer big data based prescriptions. This will foster the adoption of smart farming.
• Smart Farming can only be successful with cloud-based seamless data exchange and partnering of the companies in the value chain.
20 | Gossard,| JD AIOTI WG6 | February 2017
Questions?
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