the conference for community college advancement october 1–3, 2015anaheim, ca lynn andrews, vice...
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The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
Lynn Andrews, Vice President for Advancement, George Fox UniversityMelody Allen McBeth, Principal/Sr. Consultant, Highland FRS
The Economics of Data Integrity
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
• Accurate• Standardized• Consistent• Subject to data governance• Procedures and policies• Validated• Maintained
• Mitigation & training
DATA INTEGRITY
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
OUR CONTEXT:The datum is:• Informative• Where its needed (no STDs!)*• Acting appropriately• Reliably reportable• Consistently entered by trained staff• Validated periodically• Standardized when necessary
*shadow type databases
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
SHOP CHALLENGES• Documentation incomplete or nonexistent• Data not standardized• Reports not optimized• Data in wrong locations• Validations not done
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
CAUSES• Too many chefs• Bad/no planning• No standardization• Friction with Finance• Policies don’t exist• People not trained• Not enough people
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
CRISIS AHEAD
SIGN OF THE TIMES
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
BUT IS IT IMPORTANT?
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
THE COSTS OF POOR DATA INTEGRITY
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
HOW BAD CAN IT BE?One Presidential level mailing list of 20,000 records required 3 weeks to complete
Holiday card stewardship mailing required 6 weeks
End-of-calendar year gifts still being entered in March
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
CAUSES An institution unable to reconcile with Finance for over 2 years
2200 magazines mailed to improperly formatted international addresses at $10 each
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
Yes, it’s THAT important!
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
RESULTS
Bad Reporting
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
Loss of confidence from leadership
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
Loss of donations
Disappearing business partnerships
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
STAFF TURNOVER
I
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
2015 – AASP (Association of Advancement Services Professionals and APRA (Association of Professional Researchers for Advancement) conduct Salary Survey
216 unique institutions participated
NUMBERS OF NOTE
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
72% expect Non-AS FTE to grow
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
48% expect to lose AS FTE headcount
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
Group B
Group A
0 100 200 300 400 500 600 700
Small (less than 10k) Mailing Lists
pulling the data finding anomalies fixing bad data repulling data finding anomaliesfixing bad data repulling data finding anomalies sending the data total time
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
Average Bio/Gift manager makes $45,000/yr
Group A – 7 hoursGroup B – 1 hours
Average mailing list costs $150 more PER LIST
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
How big are your mailing lists and how many do you do:
a day
a Week
a YEAR
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
Equilibrium exists when quantity meets demand
Product = data projects Price = man-hours
ECONOMICS 101
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
REDUCE WANTS
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
IMPROVE THE USE OF AVAILABLE RESOURCES
KNOWLEDGE “MAN”-HOURS
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
FIND MORE TIME BY REDUCING ANOMALIES
OPTION A: Mount an internal assault
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
What is our maximum production capacity given the most efficient use of our resources?
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
GROWTH – FIND MORE TIME BY INCREASING MAN-HOURS
OPTION B: Call in the mercenaries
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
FIXING THE DATA REQUIRES A PLAN
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
IS YOUR SHOP CHALLENGED?
Can you afford to fix it?
Can you afford NOT to?
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
Shifting priorities Time constraintsLimited Knowledgebase
OPTION A CONSIDERATIONS
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
OPTION B CONSIDERATIONS
Focused EffortTimelinessBest Practice Experts
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
Equilibrium exists when quantity meets demand
Product = data projects Price = man-hours
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
The Constitution only gives people the right to pursue happiness. You have to catch it yourself – Benjamin Franklin
Lynn AndrewsLAndrews@GeorgeFox.edu
Melody Allen McBethMelody.McBeth@HighlandFrS.com@HighlandFrS
AASP Salary Survey results available at advserv.org
The Conference for Community College AdvancementOctober 1–3, 2015 Anaheim, CA
Thank you for attending!
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