the emergence of twitter

The Emergence of Twitter

The Emergence of Twitter

Charnele TateMMC 2265

Charnele TateMMC 2265

How did we get to Twitter?How did we get to Twitter?

Printing Press

Telephones

The Internet

Printing Press

Telephones

The Internet

Printing Press (1456)Printing Press (1456)

• Invented by Gutenberg who printed Bibles• Spread printing technology across Europe • 1470s: First books printed in English• Mass production spread languages and beliefs

across the world

• Invented by Gutenberg who printed Bibles• Spread printing technology across Europe • 1470s: First books printed in English• Mass production spread languages and beliefs

across the world

TelephoneTelephone

• Invented in 1876 by Alexander Graham Bell• First voice: “Mr. Watson, come here, I want to

see you.”• 1915: First coast-to-coast telephone call

between Bell (in NYC) and Watson (San Francisco)

• Invented in 1876 by Alexander Graham Bell• First voice: “Mr. Watson, come here, I want to

see you.”• 1915: First coast-to-coast telephone call

between Bell (in NYC) and Watson (San Francisco)

The InternetThe Internet

• Launched in 1969 as ARPANET by Lawrence Roberts• Used as a way for some universities to stay in touch and

as emergency back-up for the military• 1991: First friendly internet interface introduced

• Launched in 1969 as ARPANET by Lawrence Roberts• Used as a way for some universities to stay in touch and

as emergency back-up for the military• 1991: First friendly internet interface introduced

Marshall McLuhanMarshall McLuhan

• 1911-1980• Canadian professor• Influenced by the cultural

revolution in the 1960s

• 1911-1980• Canadian professor• Influenced by the cultural

revolution in the 1960s

Understanding Media (1964)

Understanding Media (1964)

“Today, after more than a century of electric technology, we have extended our central nervous system itself in a global embrace, abolishing both space and time as far as our planet is concerned.”

“...since the inception of the telegraph and radio, the globe has contracted, spatially, into a single large village.”

“Today, after more than a century of electric technology, we have extended our central nervous system itself in a global embrace, abolishing both space and time as far as our planet is concerned.”

“...since the inception of the telegraph and radio, the globe has contracted, spatially, into a single large village.”

Global VillageGlobal Village

• “McLuhan believed that an electronic nervous system was rapidly integrating the planet--events in one part of the world could be experienced from other parts in real-time, which is what human experience was like when we lived in small villages”

-http://www.livinginternet.com/i/ii_mcluhan.htm

• “McLuhan believed that an electronic nervous system was rapidly integrating the planet--events in one part of the world could be experienced from other parts in real-time, which is what human experience was like when we lived in small villages”

-http://www.livinginternet.com/i/ii_mcluhan.htm

TwitterTwitter

• Created in 2006 by Jack Dorsey• As of 2/2010, about:

-600 “tweets” are sent per second-50 million “tweets are posted every day-75 million people have Twitter profiles

• Created in 2006 by Jack Dorsey• As of 2/2010, about:

-600 “tweets” are sent per second-50 million “tweets are posted every day-75 million people have Twitter profiles

McLuhan on TwitterMcLuhan on Twitter

McLuhan’s Predictions

• People across the world will be connected across multiple mediums

• “The future of the book is the blurb”

• Because of technology, the world will become a “single, large village”

McLuhan’s Predictions

• People across the world will be connected across multiple mediums

• “The future of the book is the blurb”

• Because of technology, the world will become a “single, large village”

Twitter Functions

• There are about 75 million profiles from users around the world

• Tell what you are doing in 140 characters or less

• Users are able to “follow” people with profiles around the world, including celebrities

Twitter Functions

• There are about 75 million profiles from users around the world

• Tell what you are doing in 140 characters or less

• Users are able to “follow” people with profiles around the world, including celebrities

Popular AccountsPopular Accounts

Decoding TwitterDecoding Twitter

• “tweet”: post made by a user

• “re-tweet”: posting something someone else said, just like a quote

• “follow”: a request to receive post updates from another user

• “trending topics”: popular topics that multiple users post about at the same time

• “tweet”: post made by a user

• “re-tweet”: posting something someone else said, just like a quote

• “follow”: a request to receive post updates from another user

• “trending topics”: popular topics that multiple users post about at the same time

BibliographyBibliography• http://www.marshallmcluhan.com/poster.html• http://www.livinginternet.com/i/ii_mcluhan.htm• http://www.videomcluhan.com/

• http://www.computerworld.com/s/article/9161118/Twitter_users_send_50_million_tweets_a_day

• http://www.slideshare.net/macloo/the-culture-of-print-part-1

• http://inventors.about.com/od/bstartinventors/a/telephone.htm

• http://www.isoc.org/internet/history/brief.shtml

• http://www.twitter.com

• http://www.marshallmcluhan.com/poster.html• http://www.livinginternet.com/i/ii_mcluhan.htm• http://www.videomcluhan.com/

• http://www.computerworld.com/s/article/9161118/Twitter_users_send_50_million_tweets_a_day

• http://www.slideshare.net/macloo/the-culture-of-print-part-1

• http://inventors.about.com/od/bstartinventors/a/telephone.htm

• http://www.isoc.org/internet/history/brief.shtml

• http://www.twitter.com

Happy Tweeting!Happy Tweeting!