thomas for khl
Post on 28-Jan-2015
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I still remember from the student competition.
8 key things
Assemble your dream team.
1.
plannerproject manager
creativedeviner
Question the brief and synthesize.
2.
2.
Go walk and talk.friends
target group
teachers
expertsfamily
3.
Find an insight and prove it.
Own amateur recordings work, and the judges will love it!
4.
4.
Have frequent meetups. Work as a team.
plannerproject manager
creativedeviner
5.
Cool isn’t necessarily right. Right is right.
6.
“Make it idiot proof, they’ll read your upload only once.”
7.
Suffer, but have fun.
8.
I regret not knowing beforehand.
2 key things
Don’t underestimate the power of design and feasibility.
1.
If we knew Switch, we probably would’ve won gold.
2.
now go and shine!
Can’t get enough tips and tricks? @tommustweets or thomas.waegemans@proximity.bbdo.be
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