top 10 questions in strategic communications may 20 2014

THE TOP 10 QUESTIONS INSTRATEGIC COMMUNICATIONS

May 20, 2014

The Top 10

Questions

1 What does success look like?

2 Why this, why now?

3What are the project or corporate

objectives?

4 What are the communications objectives?

5How can effective communications help

advance the project or corporate objectives?

6What are the main risks and

opportunities?

7Thinking back about past communications activities, what worked and what didn’t?

8Who are the key audiences and why are

they important?

9What are the project management parameters

(time, budget and human resources)?

10If we could change just one thing, what

should it be?

critical success factors

trust

credibility

alignment

5 strategies to rock client management

meet audienceswhere they are1

beprepared

2

manageexpectations

3

add value

4

ask goodquestions

5

Internal Client Relationships: Challenges & Opportunities

1. Thinking about your relationships with your internal clients, consider the following dimensions:

StrengthsWhat’s working well?

GapsWhat are the weaknesses?

OpportunitiesWhat are opportunities for improvement?

2. If you could change one thing about your internal client relationships, what would it be?

3. What is a first step you can make in improving your internal client relationships?

©2014 Ingenium Communications Inc.