unlocking the cash in cashew the olam factor by sotonye anga
Post on 16-Apr-2017
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1989OLAM was founded in Nigeria
05/03/2023 2sotonye anga email: anga4000@yahoo.com
Mono product company
Began business trading in cashew nuts
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Start small, grow big
Very humble beginning
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Power of focus
Remained focused and steadfast in the cashew business
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Within few years OLAM had expanded its sourcing of raw cashew nuts to cover the cashew producing areas in the country
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1. Superior logistics2. LBAs3. Farmers4. Credibility
What worked for OLAM:
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Logistics
Built on the strengths ofsuperior logistics
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LBAs
Created a robust network of local buying agents (LBAs)
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Connect with farmers
Deep relationship with farmers
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Credibility
Access to fund based on credibility 05/03/2023 11sotonye anga email:
anga4000@yahoo.com
Raw means limited market
Exporting raw cashewnuts to Indiaand Vietnam
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Export of raw commodities is a fast way to make quick returns but hurts the economy on the long term
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These are the
implications
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No need to tie up cash in building
infrastructure
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No need for large workforce
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Operational cost is low
3
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You are flexible and do not need to be committed to any country
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We export our jobs when we
export raw commodities
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Loss of revenue that would
have accrued from value
addition
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We cannot realize the
full potential of the crop
7
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We cannot
build our cashew industry
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Market is limited
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We are at the mercy
of few importers
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The industry is
endangered
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Cashew farmers in the country will be impoverished
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Exporting raw
commodities hurts our economy
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Nigeria cannot develop if we continue to export raw
commodities
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Nigeria cannot prosper as No 1 exporter of raw
commodities
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Nigeria’s youth unemployment
levels will remain high if
we continue to export raw
commodities
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Continuous export of just
raw cashew nuts means danger to
the Nigerian economy
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What OLAM did differently
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OLAM did some
backward integration
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2004 OLAM began
cashew processing in
Nigeria
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Establishing cashew
factories in Kwara and Oyo
States of Nigeria
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Impact of OLAM’s cashew
processing operations in
Nigeria
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Encouraged urban to
rural migration
1
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Boosted economic
activities in rural areas
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Created over 5,000
jobs for Nigerians
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Over 80% of the jobs went to women
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This is why we say cashew is about
women empowerment
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No other industry encourages
women employment in
Nigeria as cashew
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OLAM TODAY
•Well diversified product mix•20 commodities in its
product line•Operates in 70 Countries05/03/2023 43sotonye anga email:
anga4000@yahoo.com
OLAM Unlocked
the cash in cashew05/03/2023 44sotonye anga email:
anga4000@yahoo.com
OLAM, the story of a new Nigeria05/03/2023 45sotonye anga email:
anga4000@yahoo.com
OLAM, success story for
Nigeria’s AGRIBUSINESS
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Thank you
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