we 2012 keynote robert deluce porter

Wisdom Exchange 2012

Robert Deluce

President and CEO

Porter today

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─ Total invested capital of $159 million

─ 26 Bombardier Q400 turboprops

─ 19 destinations in Canada and the U.S.

─ 6 million passengers

─ $50 million Billy Bishop Toronto City Airport terminal development

Mr. Porter

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Island control tower – 1953

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Toronto City Airport terminal – 2012

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An urban opportunity

Billy Bishop Toronto City Airport

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Bombardier Q400

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Pedestrian tunnel in 2014

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─ Airport access to be improved by addition of pedestrian tunnel in 2014

─ Infrastructure improvements will increase passenger throughput and efficiency

Superior customer experience

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─ Premium Service Offering

─ Single class of premium in-flight service

─ Complimentary food and beverage (beer and wine)

─ Lounges accessible to all Porter passengers

─ Flexible fare structure

─ Simplified loyalty program

─ Convenience

─ Toronto City Airport base

─ Frequent daily flights

─ Key business and popular leisure centres as destinations

Compound annual growth rate

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Porter and Toronto

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Highest customer satisfaction

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─ 83% extremely or very satisfied

─ Highest customer satisfaction rating from Ipsos Business Travel Study

─ 4-Star Airline rating from Skytrax

─ Highest-rated Canadian airline by Condé Nast

─ Best small airline in world: runner-up

Route Network

Year-roundSeasonal

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por•ter (pôrtr, pr-) verb

─ To carry, assist, move from place to place, especially for travellers;

to deliver with dignity; to lighten the load.