week one course overview

Welcome

Online Journalism JOU-732

A video/audio version of this class is available at: http://tinyurl.com/4d5mvm

Online JournalismJOU-732

Wayne MacPhailwmacphail@gmail.com

Overview• What’s this course about?

• The Adoption Curve

• Rundown on course

• Intro to ning

• Intro to Twitter

• Brainstorm for rabble features

• Looking ahead

Great stories, new ways.

Focussing on making use of the attributes of the Web to do good journalism. That includes Web 2.0 tools, social media tools, collaborative content creation, conversation and community building.

Great stories, new ways• Researching

• Sources

• Feedback

• Writing

• Promoting

• Sharing

• Archiving

Adoption Curve

time and diffusion

fanboys

gadget lovers

trendy buyers

most folks

the cautiousfew

Folks adopt new products/technology at different rates, but the distribution of behaviours plots out on a common bell curve often broken into these stages.

Different products, different rates.

Over the years North Americans have adopted different technologies at vastly different rates.

The PDA

Newton MessagePad 1001993

PalmPilot 1996

I was in the innovator camp when it came to early PDAs. The Newton failed to cross the chasm of adoption, the PalmPilot caught fire until the smartphone stomped on it.

Blu-ray vs. DVD

Blu-ray is in the innovator, early adopter stage. Because of the format wars (with HDTV) and coming increases in broadband speed and penetration, and because most people might only see incremental improvement, it might not catch on.

Your turn

Asked students to form a line at the front of the room from Innovators on the left wall to Laggards on the right putting themselves where they think they fit on the line. Asked for discussion.

Week-by-Week

• Overview and Brainstorm - Today

• What is Online Journalism?

• Web 2.0 Tools and Concepts

• Intro to Online Writing

• Social Media Concepts and Tools - Late Start

• User-centric Design

Week-by-Week

• Podcasting and News

• Designing for Community

• Net Neutrality and News

• Identity and Privacy

• Vidcasting and News

• Geo-location and News

Week-by-Week

• Next Up

• Project Presentations

Open CourseReadingsSlides and AudioSocial Media Site - ning

Marks

Participation 20%Design training participation and test 10%First interim project report 10%Second interim project report 10%Project presentation 10%Final project mark 40% (30% individual /10% team)

Project

Who Are You?An exploration of identity at the edge of tech

OnlineJournalisticMultimediaSocial MediaProfessional

Intro to ning.com

Did a walk through of the social network site I created for the course at http://westernonlinejournalism.ning.com/

Twitter

Ran through a demo on Twitter. A training video that captures the presentation is at http://westernonlinejournalism.ning.com/video/video/show?id=2284626%3AVideo%3A422

Social Media Tutorialswith Wayne MacPhail

Twitter

What is Twitter?It’s a social media tool that

asks the question:

What are you doing right now?

You have 140 characters to answer.

It’s called microblogging.

You can “listen” to people all over the world answering

that question.

Eating toastLate

for work

Failed math

Wayne, that isthe stupidest thing

I’ve ever heard.

I don’t have timefor that.

Fair enough, butlet’s take a look.

Recording a tutorial about Twitter.

Okay, let’s diveinto the real site.

Wrap-up•Microblogging tool•Asks “What are you doing?”•Requires 140 character answer•Use to follow select groups•Share ideas, discoveries, thoughts•Can link to pictures, location, sites•creates realtime virtual brain trust

http://twitterpacks.pbwiki.com/

Project brainstorm

Brainstormed ideas for the rabble.ca feature about “Who Are You” An Investigation of Identity at the Edge of Tech. Details can be found on our ning site.

Wayne MacPhailwmacphail@gmail.com

wmacphail

Contact me with any questions.