why care about social media (malaysia)
Post on 13-Apr-2017
1.199 Views
Preview:
TRANSCRIPT
© Digital Vidyawww.digitalvidya.com
What (not) to expect in this Workshop?
3
© Digital Vidyawww.digitalvidya.com
Group Solo
Lot of food for your brain…
6
© Digital Vidyawww.digitalvidya.com
Let’s Connect Now!
http://bit.ly/dv-grp
http://facebook.com/digitalvidya http://twitter.com/MyDigitalVidya
9
© Digital Vidyawww.digitalvidya.com
“The process of reaching out to and
engaging with your customers/users through
Digital Media (Internet, Email, Mobile)”
11
© Digital Vidyawww.digitalvidya.com
Email & Mobile
Marketing
SEO
Social Media
Online
Advertising
Website/P
resence
14
© Digital Vidyawww.digitalvidya.com
Who’s the head of Social Media
Marketing at McDonalds?
Customer!
16
© Digital Vidyawww.digitalvidya.com
“Only 20% of marketing budgets
are typically spent on retention.
Yet, in many cases, 75% of
revenues comes from existing
customers.”Source: Flip the Funnel
18
© Digital Vidyawww.digitalvidya.com
SalesIdeation/Product Dev
HR
CRM
Marketing
NO
25
© Digital Vidyawww.digitalvidya.com
Timings can’t be Better!
Opportunity to build competitive edge
27
© Digital Vidyawww.digitalvidya.com
Let’s look at some International Success Stories!
28
© Digital Vidyawww.digitalvidya.com
Kogi Korean BBQ Taco Truck
Blog + Flickr + Twitter - 10 people/stop to 800 people/stop
29
© Digital Vidyawww.digitalvidya.com
A Video can ruin the brand built over
decades
Costed them 50m US$
32
© Digital Vidyawww.digitalvidya.com
Let’s look at few Malaysian Case Studies!
33
© Digital Vidyawww.digitalvidya.com
What are you waiting for?
Do you think you have an option?
38
top related