wwe ppt pres

The History• In 1980, the son of Vincent J. McMahon,

Vincent K. McMahon, founded Titan Sports, Inc. and in 1982 purchased Capitol Sports from his father and associates

• Vince became steadily involved in his father's wrestling business until the latter was ready to retire.

• The elder McMahon had already established the northeastern territory as one of the most vibrant members of the NWA by recognizing that pro wrestling was more about entertainment than sport.

• Against his father's wishes, McMahon began an expansion process that would fundamentally change the sport.

WWE BRAND

• Passionate and Heart-Pumping Entertainment• Deep emotional connection with our fans• Intense brand loyalty• Three Branded Television Shows & Live Event

Tours

Internal Analysis

• Vision Statement:

• Mission Statement:

Value Chain Analysis

Task Environment

• Competitors: UFC

• Customers:

Financial Analysis

WWE :

• Has a high ability to settle it short-term debts

• A low percentage of assets provided from debt

Financial Analysis

Quick Ratio Total Debt Ratio

4.72 0.16

Focus On International Events

• Live International Events-( Throughout Europe, Latin America, and Australia)

Organizational Strengths

- Wide Distribution of Products & Media - Expansion on Different Media Outlet - Not Much Competition

Organizational Weaknesses

• Public Reputation• Employee Treatment • Out-Of-Touch With Fans

Organizational Opportunities

• Expanding the Athletic Brand • Improving its Reputation • Attracting More Female Viewers

Organizational Threats

• Rising Competition In Their Area Of Entertainment

• Already Well Established Competition • Other Forms of Athletic Competition

General Environment• Live Event revenues were $27.2 million as compared

to $20.3 million in the prior year quarter. • Revenues increased 34% primarily due to higher

average attendance and an increase in the number of international events.

• There were 94 events, including 17 international events, during the current

• quarter as compared to 89 events, including 12 international events, in the prior

• year quarter.

General Environment

-Venue Merchandise revenues were $4.3 million as compared to $4.2 million in the- Television Rights Fees revenues were $28.3 million as compared to $24.4 million- WWE Classics On Demand™ revenues were $1.2 million as compared to $1.4- Consumer Products- Home Video net revenues were $11.2 million as compared to $11.0 million in the- Licensing revenues were $7.9 million as compared to $10.6 million in the prior year

Current Strategies

Strategic Options

• Expand Internationally• Focus on live event productions• Increase traffic on web-based market place• Enhance guest appearances to increase attendence

ANY QUESTIONS??