young spikes 2011

Fahmi RahmadiputraRatri Ninditya

Teenagers don’t care about Indonesian products, let alone

using it.

Why?

They would do anything for the brands

But, would the brands do anything for them?

1.International brands are cool for them and their friends

2.The international brands are their “god”

What if there’s a brand that give something more than the price value?

A brand that gives a 100% you

Because care for the country means care for yourself

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How? We ask loal brand owners to donate 1% of every product’s profit to build something teenagers are passionate about…

A creative facility

We give voucher forevery purchaseof products

They open the website, use the code to voteFor their most wanted facility

Each center has a quota, and everytime the vote reach the quota, a center is built

• They will use their spare time to be more productive, instead of just hanging out

• The local products they use will have an added value they will be proud of, its their shirt that helped build their music studio

• It’s 100% about them, 100% Indonesia

THE RESULT

In the long run, they will become the next local enterpreneurs using facilities

built by the youth love for local products