zee vee training
Post on 19-Jun-2015
319 Views
Preview:
TRANSCRIPT
ZeeVee,Inc1 Monarch DriveLittleton, MA 01460
HD Video and Digital Signage Distribution Over Coax
Objective…
…understand how to design a system to distribute
HD video over simple coax.
Agenda• Overview of Digital Modulation• Design Examples
• Light Commercial applications• Multiple Dwelling Units (MDU)• Corporate
• Calculating Cable Loss• Configuring ZvBox
What is Digital Modulation
A Digital Modulator converts a video source into an HDTV QAM cable channel, and sends it over coax cabling to all connected HDTVs.
COAX OUT
Video Source:Digital Signage Player, Satellite, Blu-ray, Cable Box, Computer
Digital Modulator
To see the video source, tune in the ZvBox channel
Design Example- Sports Bar
Build a Multi-Channel “Head End”
Combine all the channels and distribute over RG6 coax network
ZeeVee Line Overview
Typical Applications: Residential, Digital SignageResidential
Eliminate the need to cut into walls and pull new cables. Share HD video
throughout the house using existing coax instead.
November 2009 5
Save money. Eliminate digital signage players at every display. Distribute only as many players as
needed. Broadcast to every TV using ZvBox.
Digital Signage
February 2010
STANDARD COAX
SIMPLE!
Modulated Channel with Existing Cable
ADVANTAGES OF BROADCASTING HD OVER COAX
• It’s already there!• 135 simultaneous HD channels over a
single wire• Every HDTV sold today has a built-in
tuner, able to “tune in” your channel• Adding a new channel to existing cable is
simple – just use a splitter backwards!• Adding another HDTV is simple – just use
a $5 coax splitter!• Can upgrade or add channels one at a
time – no need to do everything at once
SATELLITE RECEIVER, STB, CABLE BOX, COMPUTER OR DIGITAL SIGNAGE PLAYER
Modulator
CABLE COMPANY FEED
DRIVE UNLIMITED DISPLAYS.
JUST TUNE IN YOUR NEW CHANNEL
SIMPLE $5 SPLITTER,
BACKWARDS!
“COMBINE” YOUR NEW CHANNEL
INTO THE EXISTING LINEUP
COAX OUTVIDEO IN
ZeeVee Line Overview 6February 2010
Digital Signage: The Breakthrough
COAX WIRING. CONNECTIONS COST $5 EACH
SIGNAGE PLAYERS
MORE ADVANTAGES- Very easy to install- Very easy to add another source- Trivial to add another display
Installed Cost (Excluding displays)$600 players @ displays = $8400
vs. 3 Modulator X $1300 = $3900
PROJECT- Deploy 14 displays- Three different signage channels
Binga’s Stadium Sports Bar• 11 Channels, 40+ HDTVs: HD satellite, and security cameras
“By the way, I'm working on my second ZeeVee job as we speak. Another sports bar. They liked the idea that we could scale the system to meet their starting budget, then expand as they grew and could afford to add channels.” – Cory Plummer, HomeAV, Portland, ME
Coca-Cola Retail Store
50 HDTVs fed by 1 Digital Modulator. Tough to bid against.
Fully digital HD cable head-end built with 62 ZvPro Units• Combination HD video and digital signage
Rivers Casino – Live Sept 2009
April 2011Company Confidential 10
Assisted Living Facilities
Company Confidential
HD Video, Digital Signage
Westminster Canterbury Retirement Community
Zv digital modulators connected to digital signage players that broadcast private cable service to the health care center and all the apartments in this award-winning progressive care community.
Stadiums - Arenas
Company Confidential
HD Video, Digital Signage, Security
Toronto Maple LeafsZvBoxes deliver the game in HD to the luxury suites and more than 300 HDTVs throughout the entire Air Canada Centre and its retail store across the street.
Boston Red Sox
Buffalo Bills
Milwaukee Brewers
Carolina Panthers
Miami Dolphins
Jacksonville Jaguars
Boston College Alumni Stadium
Notre Dame Football Stadium
House of Worship
Company Confidential
Live Video, HD Video, Digital Signage
Church of Latter Day SaintsZvBoxes broadcast special events around the entire temple facility.
Northland, a church distributedZvBoxes deliver the sermon, instructional videos, and digital signage to the welcome center and classrooms throughout the church campus.
Corporate Centers
Company Confidential
HD Cable, Digital Signage, Live Video
JP Morgan ChaseZvBoxes in a downtown New York City tower deliver HD video and digital signage to all 24 floors occupied by this banking giant.
Gillette ZvBoxes broadcast HD cable and digital
signage throughout the corporate headquarters in Boston.
GMACRaytheonNew York Stock ExchangeDow Chemical
Colleges - Universities
Company Confidential
HD video, Digital Signage, Computers
Michigan State UniversityZvBoxes connected to PCs and Blu Ray players broadcast courseware and lectures to classrooms on campus.
Northwood UniversityZvBoxes connected to digital signage players use the same coax system to distribute digital signage throughout the academic buildings and dorms.
California State UniversityZvBoxes connected HD satellite boxes broadcast a private cable network to dorms and military housing on the Monterey Bay campus.
Coax is Cool• There are many great reasons to use Coax to distribute HD
video.
1. It’s already in place in most buildings
2. It carries a huge amount of info: 135 cable channels plus internet data in and out of a building all at once
3. It’s inexpensive
4. It’s easy to install with simple hand tools
5. It’s simple to expand the system
6. With RF amplifiers its reach is almost unlimited
7. It’s a proven technology- cable companies use it to light up whole cities
Connecting to Coax: Physical Connection
• Multiple modulators can be used together to create a private cable TV lineup
Combiner
Coax carrying first channel
Coax carrying channels #1 and #2 to displays
Modulator Channel #1
Coax carrying second channelModulator
Channel #2
Connecting to Coax: Physical Connection
• We inject the new channel at the “root” of the system, through a combiner.
Combiner($5 splitter backwards)
Coax carrying Modulated channel
Incoming Coax carrying cable TV lineup
Coax carrying cable TV lineup plus modulated channel
• A notch filter ensures empty channels.
Connecting to Coax: Secure an empty channel
6 MHz 6 MHz 6 MHz Empty Empty Empty
Ch. 121 Ch. 122 Ch. 123 Ch. 124 Ch. 125 Ch. 126
• The modulator uses the empty channel the notch filter creates.
Connecting to Coax
6 MHz 6 MHz 6 MHz Empty Zv Channel
Empty
Ch. 121 Ch. 122 Ch. 123 Ch. 124 Ch. 125 Ch. 126
Modem
To HDTVs
ZvBox
A
B
CE
D
Connecting to Coax – Adding Displays
ZvBox
ZvBox
ZvBox
Coax cable
Coax cable
HD Source
HD Source
HD Source
Add a display using a splitter and some coax
Connecting to Coax – Adding Sources
Cable Box ZvBox
Cable Box ZvBox
Cable Box ZvBox
Coax cable
Coax cable
HD Source
HD Source
HD Source
Cable Box ZvBoxHD Source
Add another source by adding another ZvBox
Connecting to Coax
If signal loss in the system is too great, add an RF amplifier.
Cable Box ZvBox
Cable Box ZvBox
Cable Box ZvBox Coax cable
HD Source
HD Source
HD Source
Cable Box ZvBoxHD Source
Calculating Signal Loss
• HDTV tuners: -10dBmV to +10dBmV input = • Each splitter, combiner, and run of coax causes signal loss.
Calculating Signal Loss• A 2 to 1 splitter reduces signal strength by 3.5dB
• In the above example, an input signal of +20dB would emerge from the splitter at what level?
2 to 1 splitter
Ou
tO
ut
In
Signal with 3.5dB loss
Signal with 3.5dB loss
Calculating Signal Loss
• 3 to 1 splitters are essentially two 2 to 1 splitters wired together.
3 to 1 splitter internal wiring, in effect
Signal with 3.5dB loss
Signal with 7dB* loss
Signal with 7dB* loss
Then another 3.5dB loss when the signal is split again...
*Losses add up. In this example, there’s a 3.5dB loss when the signal is first split.
…leaving a 7dB loss at the second two outputs.
Input signal
Calculating Signal Loss• 4 to 1 splitters are essentially three 2 to 1 splitters wired together, and reduce
signal output accordingly.
• What is the signal loss at each of the outputs?
4 to 1 splitter internal wiring, in effect
Signals with ? loss
Signals with ? loss
Calculating Signal Loss
Tip: To aid in system design, look for splitters that have dB loss labels on their outputs, and are rated to handle 1 GHz of bandwidth (5MHz-1GHz).
Calculating Signal Loss
Cable Box ZvBox
Cable Box ZvBox
Cable Box ZvBox
Cable Box ZvBox
Cable Box ZvBox
Cable Box ZvBox
4 p
ort
sp
litt
er
2 p
ort
sp
litte
r
4 port splitter
4 port splitter
Calculate total signal loss at each set of displays.
8 po
rt c
om
bin
er
-10.5 dB
-7 dB
-7 dB
-5 dB
-29.5 dB
(100’ run)
(1000’ run)
(15’ run)
Calculating Signal Loss
Cable Box ZvBox
Cable Box ZvBox
Cable Box ZvBox
Cable Box ZvBox
Cable Box ZvBox
Cable Box ZvBox
4 p
ort
sp
litt
er
2 p
ort
sp
litte
r
4 port splitter
4 port splitter
8 p
ort
co
mb
ine
r
-10.5 dB
-7 dB
-3.5 dB
-21 dB
-28 dBCalculate total signal loss at each set of displays.
(100’ run)
(1000’ run)
(15’ run)
Calculating Signal Loss
Cable Box ZvBox
Cable Box ZvBox
Cable Box ZvBox
Cable Box ZvBox
Cable Box ZvBox
Cable Box ZvBox
4 p
ort
sp
litt
er
2 p
ort
sp
litte
r
4 port splitter
4 port splitter
8 p
ort
co
mb
ine
r
-10.5 dB
-7 dB
-7 dB
-21.5 dB
-74.5 dB
(100’ run)
-50 dB (1000’ run)
(15’ run)
-28 dBCalculate total signal loss at each set of displays.
Question: Assuming ZvBoxes deliver +25dBmV, will amplification be necessary anywhere in the system?
HD Video and Coax: Benefits Review
• Saves money on implementation:• Uses existing __________ - no re-wiring• Connect using a $5 ______ backwards• Produces an HDTV channel - no need for _____ at the displays
• Saves money on system expansion: • Add a display with a $5 splitter and some __________• Add another _____________ by connecting another ZvBox
• Easy to integrate: • Built-in _________ analyzer finds empty channels• ZvBox can broadcast on any of 134 channels, aka “frequency
_____”
coax/cablesplitter
coax/cablechannel/source
spectrum
agile
STB’s
HD Encoder/RF Modulators
ZvBox-170480, 720p60
$880PRICE CHANGE
ZvBox-180480, 720p60,
1080
$1080NEW !
ZvPro-280 480, 720p60,
1080
$1280PRICE CHANGE
$780NEW !
The ZvBox Line
ZvBox-160480, 720p60, Gen 3 encoder
Fan cooledComponent Video
$ Dealer Price
Cost effective - component video input onlyFan cooled, same video processor as the ZvBox 170
Adds front-panel configuration, VGA Input forDigital Signage and rack ears (for ONLY $100)
Adds 1080 encoding- same video processor as theZvPro 280
Adds Analog Audio, RS232, buffered loop thru A/V connectors and 3 year warranty
ZvCC Closed Captioning Accessory
Closed Captioning Module• Looks like a simple “Cable Adapter” – baseband video tuner inside
• Accepts composite video from source and finds CC info- just connect it, and it works
• Closed Captioning selectable AT THE TV (just like normal, for any end-user)
• Compatible with ZvPro 280 & ZvBox170/180
Television Tuner Device
I2C Data Channel
Power
ZVCC1-NA
VG
A C
on
ne
cto
r
ZP250-NAV
GA
Co
nn
ecto
r
Mo
nito
r OU
T P
ort
Set Top Box or DVD Player
Composite Video Port
Y
Pr
Pb
Y
Pr
Pb
Component Video Cable
Audio Audio
Audio: Either SPDIF (Optical or Coax), Analog, or USB
Reseller/Dealer Price$98
Introducing the HDBridge Line
Designed for medium to high channel-count head-ends
Affordable and easy to deploy
Introducing HDbridgetm Modular Clear QAM Head End System
Company Confidential
HDbridgetm - Modular EncoderHDb-420, HDb-520, HDb-620
RK1 – 8 channel Rack Chassis
HDbridge Modules
Company Confidential March 23, 2010
$865
HDb-6201080i720p
480p, 480i
$665
$565
$ Dealer Price
RF QAMOutput +25dbmv
Digital AudioOptical / Coax
ComponentY, Pr, PbVideo Input
Closed Caption Input
DC Power+12V, 18 watts
Status
ChannelSetting
10/100/1000 LAN management / configuration
Fan Cooling
HDb-520720p
480p, 480i
HDb-420480p, 480i
HDbridge Rack Chassis (wired at factory)
Holds up to 8 modules• 6RU tall
Single 8 channel combined RF output• Includes 8-1 combiner• Includes “launch amp”• Includes power supplies
Single AC connection
$360
$ Dealer Price
HDb-RK1
Rack Chassis – RK1 $360
Company Confidential
Rack Chassis – RK2 $300
Same as the HDb-RK1*
Except:
• No 8-1 Combiner
• No additional amplifier- RF output is 25 dbmv
• No RF Wire
* Includes power supplies for up to 8 modules
Company Confidential
Sample Installation - 70 Channel hospital head-end
Company Confidential
70 Satellite Receivers on one side of the rack
70 HDbridge modules on
the other side
Clean cross-wiring
Configuring ZvBoxes
• It’s easy to set:
• RF broadcast channel, RF power output, and more…
• 4 Options
• ZvConfig
• Front Panel controls (170/180 only)
• ZvCli
• ZvWebManager (Bridge Line only)
Sales, Marketing and Tech Support
Roy Bertalotto
E-mail: Roy@zeevee.com
Mobile: 508-525-0367
Melanie Rodrigue Tech Support Manager
e-mail: support@zeevee.com
Phone: 877-4ZEEVEE
Kai Rostcheck Director of Marketing
E-mail: Kai@zeevee.com
Company Confidential
Contact Info
Why ZeeVee?
• Easy and Affordable
• Full line of cost effective products from single channel to high density headends
• Highly Scalable
• Simple Configuration & Management
• Strong product roadmap drives down cost even further on a per channel basis
• Laser focused company mission & products
• True partner potential
Company Confidential
Summary
ZeeVee,Inc1 Monarch DriveLittleton, MA 01460
The End
THANK YOU!
top related